Past HEC Programs
Every year, the students behind Hotel Ezra Cornell develop a cohesive theme for the conference and organize a set of educational programming that highlights the issues emerging from that theme. Each program features some of hospitality’s most respected leaders engaging in thought-provoking discussion and enlightening conversation about the state of the industry. See some of the past themes below:
Notable Themes
HEC 100!
“HECentennial”
Celebrating 100 years of tradition and Cornell Nolan’s impact on the hospitality industry.
HEC 99
“Ignite!”
Igniting Joy: Embracing the Emotion That Ties Us Together and Transcends Industry Lines.
HEC 98
“Expo”
Envisioning a Sustainable and Equitable Future Through Global Hospitality.
HEC 97
“Celebrate!”
Honoring the resilience of people, service, and hospitality education.
HEC 96
“Together”
Inspiring collaboration to build and progress.
HEC 95
“Dare to Do”
Impacting Society Through Hospitality.
HEC 94
“Finding Synergy”
Beyond the Lines of Traditional Hospitality.
HEC 93
“A Sense of Place”
Explore the Experience Era.
HEC 92
“Face the Future, Preserve the Past.”
HEC 91
“The new normal.”
Same game, new rules
HEC 90
“…and the rest is history!”
HEC 89
“Food for Thought”
HEC 88
“The 88th Annual Hotel Ezra Cornell”
HEC 87
“Life is Service Innovation”
HEC 86
“Global Hospitality: The Core of International Business”
HEC 85
“Managing Through and Thinking Forward”
Opportunities for Innovation in the Down Economy”
HEC 84
“Illuminating the Possibilities: Learning from Las Vegas”
HEC 83
“A Weekend of Hospitality, Education, and Collaboration”
HEC 82
“Sustainability Through Innovation”
HEC 81
“A New Era of Leadership”
HEC 80
“Showcasing the Future”
HEC 79
“The 79th Annual Hotel Ezra Cornell”
HEC 78
“Life is Service”
HEC 77
“The 77th Annual Hotel Ezra Cornell”
HEC 76
“Panache”
HEC 75
“Once in a Lifetime”
HEC 74
“Simmer with Style”
HEC 73
“Illuminate the World”
HEC 72
“Vintage to Vogue”
HEC 71
“The 71st Annual Hotel Ezra Cornell”
HEC 70
“The 70th Annual Hotel Ezra Cornell”
HEC 69
“Shattering the Boundaries”
HEC 68
“Changing the Paradigm”
HEC 67
“Some Like it Hot”
HEC 66
“Unleashed”
HEC 65
“Color Your World”
HEC 64
“In Great Company”
HEC 63
“Recapture the Past”
HEC 62
“A New Road Taken”
HEC 61
“Uncorking the Magic”
HEC 60
“Diamond Jubilee”
HEC 59
“Talk of the Town”
HEC 58
“A Vintage Year”
HEC 57
“A Touch of Class”
HEC 56
“Let the Show Begin”
HEC 55
“Venture Abroad”
HEC 54
“Great Escape”
HEC 53
“Step Into Your Imagination”
HEC 52
“Take 52”
HEC 51
“In the Spirit of Hospitality”
HEC 50
“The Way We Arc”
HEC 49
“A Touch of Southern Charm”
HEC 48
“Inn Tribute to You”
HEC 47
“Future Shock”
HEC 46
“Inn Keeping with Progress”
HEC 45
“Inn of Infinity”
HEC 44
“Inn of the Seven Seas”
HEC 43
“Only Inn America”
HEC 42
“Out of this World Hospitality”
HEC 41
“Best Seller”
HEC 40
“1865…”
HEC 39
“On Location”
HEC 38
“Tour of Europe”
HEC 36
“American Heritage”
HEC 35
“17th Century France”
HEC 34
“Hotel for a Weekend”
HEC 32
“HEC International”
HEC 28
“Happy Holiday Land”
HEC 27
“The World’s Only Hotel for a Day”
HEC 26
“The 26th Annual Hotel Ezra Cornell”
HEC 21
“Coming of Age”
HEC 14
“Flags of the Host of the Nations”
Previous Program Highlights
HEC 99: Ignite!
For hospitality leaders, the concept of joy is twofold. We derive joy from curating once in a lifetime experience for our guests, and our guests feel joy through the memorable moments we create for them. Given the complex relationships between people, organizations, and political and social forces, we often lose sight of the pure joy embedded in our daily interactions and efforts to deliver genuine, attentive service.
We are reinvigorating the feeling of joy in its simplest form, and embracing the childish element of happiness that transcends logic and reason. Igniting joy is a transformative experience that unites all different businesses and reveals the true essence and omnipresence of hospitality. Our digital world may be relying heavily on automation, but no machine has the potential to evoke the joy we feel when we come together as a community and foster authentic connections with those around us. For this, HEC 99 will IGNITE these emotions within our guests and honor the ways we uplift, inspire, and encourage each other.
HEC 99 Board of Directors
Tatiana Barelli ‘24 Managing Director
Theresa Boulos ‘24 Design Director
Katie Carlson ‘25 Communications Director
Heidi Gaensbauer ‘25 Conference Services Director
Chayil Hyland ‘25 Impact and Inclusion Director
Megan Lindsey ‘25 Beverage Director
Sebastian Matte ‘25 Programs Director
Tara McWilliams ‘25 Finance and Procurement Director
Rani Mukherjee ‘25 Donor Relations Director
Sarah Newcomb ‘25 Food and Beverage Director
Sam Otto ‘25 Executive Chef
Matthew Ricketts ‘24 Marketing and Media Director
Yolanda Rodriguez ‘25 Rooms & Guest Experience Director
Sarah Schiffgens ‘24 People & Culture Director
Isabella Suffredini ‘25 Sales Director
Andrew Zhang ‘25 Food and Beverage Service Director
Programming
Dean’s Welcome
Speaker: Dean Kate Walsh
Igniting Joy in Darkness: Partnerships Considerations in Crafting Meaningful Moments in RMH-NY’s Family-Centered Care Spaces
Speaker: Ruth Browne
From the Barrel to You: Whiskey Sampling with First Cut Barrel Co.
Speaker: Daniel Mann and John Livanos
Wine and Hip Hop
Speaker: Douglas Miller
Learning the Game
Speaker: David Grolman
Tech for Transformation: Revolutionizing HR Training with Natalie Egan
Speaker: Natalie Egan
Hospitality in Healthcare Panel
Speaker: Peter Yesawich, Dr. James Merlino, Dr. Greg Burke
Fusing Technology with Hospitality
Speaker: Eben Hewitt
Food, Brand, and Business: A Conversation with Christine Ha
Speakers: Matthew Merril and Christine Ha
Keynote: Exploring the Evolving Landscape of the Restaurant Industry
Moderator: Douglas Miller
Speakers: Meli James and Abe Ng
HEC 98: Expo: Envisioning a Sustainable and Equitable Future Through Global Hospitality
The last few years have been unprecedented, making the friend next door feel like they are in a neighboring city, neighboring cities feel like faraway countries, and faraway countries, lands uncharted. Today, we stand with a newfound understanding of the importance of community and the strength that lies in learning from one another.
At the Cornell Nolan School of Hotel Administration, we believe that the future of the hospitality industry lies in our collective diversity. HEC 98’s conference program has been curated to provide a space for the global faces of our industry to come together, connect, share, learn, and innovate.
HEC 98 Board of Directors
Lillian Pinheiro ‘23 Managing Director
Lucas Arulpragasm ‘24 Programs Director
Tatiana Barelli ‘24 Conference Services Director
Evan DeVirgilio ‘24 Rooms and Guest Experience Director
Hali Dietsche ‘24 Food and Beverage Director
Adam Hollingworth ‘24 Executive Chef
Shea Kinander ‘24 Media Production Director
Emily Michaels ‘23 Donor Relations Director
Jessica Molitor ‘23 Beverage Director
Amanda O’Leary ‘24 Design Director
Jonathan Oshrin ‘23 Procurement Director
Ellie Scherping ‘24 Food and Beverage Service Director
Katie White ‘24 Philanthropy Director
Alli Wicklund ‘24 Sales Director
Billy Youstra ‘23 People and Culture Director
Audrey Andrews ‘24 Marketing and Communications Director
Programming
Dean’s Welcome
Speaker: Dean Kate Walsh
Fireside Chat: What’s Next for Hospitality Real Estate?
Speaker: Gilda Perez-Alvarado
The Culture of Coffee with Maria Cleaveland
Speaker: Maria Cleaveland
Wine Tasting with St. Supery
Speaker: Emma Swain
Flying Higher: Innovative Loyalty in the Airline Industry
Speaker: Mark Nasr
How Would Your Employees Rate You? Analyzing HR in Hospitality
Moderator: Liz Ngonzi
Speakers: Vaibhav Garg, Steven Schuller, Amanda Nguyen, Rob Thorpe
An Untouched Experience: Hospitality on the Seventh Continent
Speaker: Mindy Roberts
Diverse Leaders, Diverse Hotels: The Leading GMs of the World
Moderator: Anthony Capuano
Speakers: Bernd Pichler, Yvette Thomas-Henry, Matthew Felix
It’s 5 o’clock Somewhere: Cocktail Workshop with Campari
Speaker: Eddie Hansel
HECBD: The Future of Wellness in Food and Beverage
Speaker: Michael Harney
Consulting the Future of Hospitality
Speakers: Jeanelle Johnson, Patrick Parodi, Brandon Berman
Keynote: Let’s Blow Up the Boundaries for an Equitable Future
Speaker: Aradhana Khowala
HEC 97: Celebrate!
HEC 97’s program of interactive workshops feature world-class keynote speakers who highlight the importance of shaking hands and clinking glasses with the leaders who take hospitality to the next level. We commemorated the successes of The Hotel School with gratitude to the best and brightest who have paved the path for innovation.
HEC 97 Board of Directors
Hayley Martin ‘22 Managing Director
Ariel Staffin ‘22 Food and Beverage Director
Clara Griffin ‘23 Food and Beverage Service Director
Claudia Wood ‘23 Sales Director
Dana Birke ‘23 Programs Director
Gaurav Ghosh ‘23 Impact and Inclusion Director
Grace Maniace ‘22 Design Director
Hunter Kane ‘23 Director of External Relations and Historian
Kenny Chung ‘23 Philanthropy and Donor Relations Director
Lillian Pinheiro ‘23 Rooms and Guest Experience Director
Melanie Goricanec ‘23 Executive Chef
Rahul Dev ‘22 Finance and Procurement Director
Sabrina Lee ‘23 Marketing and Media Director
Tamara Sato ‘22 People and Culture Director
Vicky Whitney ‘22 Beverage Director
Liam Tully ‘23 Innovations Director
Programming
Dean’s Welcome
Speaker: Dean Kate Walsh
The Hotel of Tomorrow Project: A Glimpse into the Future of Hospitality
Speakers: Roger Hill and Ron Swidler
Champagne Campaign
Speaker: Jack Mason
The Future of Tech in Travel & Hospitality
Speakers: Christina Heggie and Dave Roberts
A New Era in Space Astronaut Experience
Speaker: Sarah Phelps
Finger Lakes Wines Workshop
Speaker: Christopher Bates
Chopped Cooking Competition
Speaker: Dana Berninati
Campari Cocktail Workshop
Speaker: Jessamine McLellan
Harney & Sons Tea Blending Workshop
Speaker: Michael Harney
Better Businesses for Better Jobs
Speakers: Jessamyn Rodriguez and Tashlin Lakhani
Hospitality Executive Panel: Titans of the Industry
Speakers: Anthony Capuano, Kevin Jacobs, Keith Barr and Dean Kate Walsh
HEC 96: Together
At its core, hospitality is about the spirit of people and service to others. As the industry redefines itself, collaboration provides paths to innovation and opportunity.
This year, HEC celebrated the human connection within hospitality and the power of unity to overcome difficulty together. Our program explored forward-thinking solutions, highlights a resilient industry, and inspires fellowship across communities.
HEC 96 Board of Directors
Sarah Kimball ‘21 Managing Director
Kyra Roach ‘22 Executive Chef
Nikhil Rao ‘21 Procurement and Donor Relations Director
Jenny Bai ‘21 Sales and Finance Director
Adele Shaw ‘21 Food and Beverage Director
Sommer Hogan ‘22 Director of People and Culture
Abirami Dandapani ‘21 Director of Impact and Inclusion
Jake Rallo ‘22 Beverage Director
Olivia Ahossou ‘22 Food and Beverage Service Director
Ariel Staffin ‘22 Design Director
Hayley Martin ‘22 Rooms Director
Michelle Tang ‘21 Marketing and Media Director
Austin Kick ‘22 Programs and Innovations Director
Programming
Aaron Adalja
Assistant Professor, Cornell SHA
Aaron Adalja is an assistant professor of food and beverage management at the School of Hotel Administration and a faculty fellow at the Atkinson Center for a Sustainable Future at Cornell University. He holds a PhD in agricultural and resource economics from the University of Maryland, College Park. Adalja’s research draws on consumer theory, industrial organization, and marketing to examine empirical questions in food and agricultural economics related to food labeling and quality certification, food safety, sustainability, and food and agricultural marketing. His current research includes studies on consumers’ and firms’ responses to voluntary non-GMO food labeling, the role of collective reputation in produce food safety, grower tradeoffs between farm conservation and food safety, and pricing and labeling strategies to mitigate fluid milk food waste.
Abi Dandapani
Undergraduate Senior at The School of Hotel Administration
Ash Hanson
Chief Diversity & Sustainability Officer for Aramark
Ash Hanson is the Chief Diversity & Sustainability Officer for Aramark, a leading global provider of food, facilities and uniform services with over 270,000 employees across 22 countries. In her role, Ash leads all diversity, equity and inclusion efforts and the strategy and governance of Aramark’s 2025 Sustainability Plan, focused on positively impacting People and Planet. Prior to her current role, she was the Senior Vice President, Human Resources for the US operations of the company, responsible for execution of all people strategies across a $10B portfolio with approximately 170,000 employees. Her 18-year tenure at Aramark has included a number of roles of increasing responsibility in diversity and inclusion, talent management and leadership development in addition to HR business partner roles. Aramark’s D&I efforts under Ash’s leadership have been recognized by organizations such as Diversity Inc, Black Enterprise Magazine, and the Human Rights Campaign. She was named one of the Top15 Diversity Champions in 2019 by Diversity Global and was recognized as a diversity leader to watch by Black Enterprise in 2016. Ash is a Columbia Certified Coaching Professional and her background includes over 20 years of experience in business development, human resources and talent management in the Information Technology and professional service industries in India, Malaysia, and the U.S.
Brad Beaubien
Director of Destination Development, VisitIndy
Brooke O’Berry SHA ’05
VP of Digital Customer Experience, Starbucks
Chrissy Gamble SHA BS ’01
Vice President of Planning and Integration, Global Operations, for Four Seasons Hotels and Resorts
Dan Vu
Director of Marketing for Barefoot, E&J Gallo
Dan serves as director of marketing on Barefoot Wine. His responsibilities include leading the new Diversity & Inclusion team, which invites Latina, LGBTQ+, and Black consumers to the wine category. His past experience includes working at Neutrogena and Gap Inc, as well as serving as an after-school teacher at a San Francisco-based not-for-profit. In his spare time, Dan volunteers with youth organizations in California.
Dana Beniniati
Supervising Culinary Producer at The Food Network
Dana Beninati is a chef, instructor, and third level sommelier based in New York, NY. She makes her kitchen into a classroom and will teach you to master your own. Her recipes are inspired by her travels and life as a first generation American cook. Her approach to cooking is clear – she simplifies techniques to give you the confidence to cook any meal and pair it with your favorite wine. You can take her classes on Food Network Kitchen, where she serves as Supervising Culinary Producer, and find her recipes on www.dinewithdana.com. She is most passionate about teaching home cooks or young people to whom the culinary world can provide a lifelong path to stability and success. She has traveled the world cooking and competing in different kitchens and holds a Masters of Management in Hospitality from Cornell University.
Erin Peavey, AIA, NCARB, EDAC, LEED AP BD+C
Vice President, Architect & Researcher at HKS
Erin is a passionate advocate for the power of place to heal, connect, and serve vulnerable populations. She is an architect and design researcher and podcast host of Shared Space. In her leadership role at HKS, she helps integrate research and practice to advance the creation and communication of knowledge across the firm. Prior to joining HKS, she was a senior researcher and medical planner at HOK in New York, and a Research Consultant with the Center for Health Design and Georgia Institute of Technology. Erin served as Adjunct Faculty at New York School of Interior Design and The Pratt Institute. She is an industry scholar at Cornell’s Institute for Healthy Futures, an advisor for the WELL Building Standard, and served on the board of trustees for the Academy of Architecture for Health Foundation for nearly a decade, and the research chair for the majority of her tenure.
Her research is widely published in international scientific journals and industry publications, including Environment & Behavior, Fast Company, Health Environments Research and Design Journal, The Journal of Nursing Administration. . Erin has been recognized as a Top Young Professional by Engineering News Record, a Rising Star by Healthcare Design Magazine, and as Healthcare Design’s Best Under 40 by the Academy of Architecture for Health. Her work on design’s role in combating loneliness has been featured by SXSW, Curbed, KERA (NPR), Loneliness Lab and Metropolis Magazine. Her podcast, Shared Space, explores how our physical spaces can help us live healthier, happier and more connected lives.
Evan Frazier
Senior Vice President of Community Affairs at Highmark Health
Evan Frazier is Senior Vice President of Community Affairs at Highmark Health – a national $18 billion integrated health, finance and delivery network headquartered in Pittsburgh – where he oversees Community Affairs for the enterprise.
Frazier also serves as the Founding Director of The Advanced Leadership Initiative, dedicated to building the African American executive leadership pipeline in Pittsburgh, where he partnered with CMU’s Tepper School of Business to launch the Executive Leadership Academy for executives and mid-level managers.
Prior to joining Highmark in January 2010, Frazier served as President and CEO of the Hill House Association; Vice President at PNC Financial Services Group in Strategic Planning and Finance Communications; Senior Vice President at the Manchester Bidwell Corporation and Director of Community Relations for Eat’n Park Restaurants.
Frazier holds a bachelor’s degree from Cornell University and a master’s degree from Carnegie Mellon University. In March 2017, he completed the Wharton Executive Development Program at the University of Pennsylvania.
An active member of the community, Frazier has served on more than 30 civic boards in his professional career. He is the co-founder of the National Society of Minorities in Hospitality (NSMH), was selected as a Luce Scholar where he lived and worked in Asia for a year, is a national BMe Public Voices Fellow and is the author of the book “Most Likely To Succeed: The Frazier Formula For Success.” He was also recognized by Savoy magazine as one of 2020’s Most Influential Black Executives in Corporate America.
Frazier is married to Dr. Holly Hatcher-Frazier. They have three children: Evan Jr, Nia, and William.
Felicity Hassan
Managing Director at Audeliss & INvolve
Felicity has built a successful career in executive search both on the agency side and in house. She started her career in London and has lived and worked in New York since 2008. Felicity is passionate about leading a business dedicated to leveling the playing field for diverse talent. In her early career Felicity developed a new business stream for a FTSE 250 company who asked her to launch their legal practice in New York. She later developed the corporate functions practice for a search boutique and was approached by one of the firm’s clients, Bloomberg, to come in-house and help them build their Talent Acquisition capability. Felicity created an “internal agency” approach and a sustainable talent strategy for Bloomberg and then Audible (an Amazon Company) on a global scale. Felicity became the Managing Director and Company Secretary for Audeliss Inc in 2018. She also leads The INvolve business that offers advisory services to clients looking to create an inclusive environment for their employees. In addition to her corporate role Felicity serves on the Board of WBC and is a member of Luminary nyc.
Gabriella Callinan HumEc ‘08, LEED AP
Senior Interior Design Manager, Global Design US & Canada at Marriott International
Gabriella serves as a Senior Interior Design Manager at Marriott Hotels & Resorts where she is responsible for the renovation, conversion, and new development of full-service core brands across North America. She also leads all projects and account management for the Marriott Vacation Club and Sheraton Timeshare brands. Prior to her role at Marriott, she worked as an Interior Designer at Starwood Hotels & Resorts, and has held previous roles with Gap, Inc., Gensler and NicholsBooth Architects. She is a graduate of the Cornell College of Human Ecology where she majored in Interior Design with a specialty in hotel design. She has also recently received a Certificate in Food and Beverage Management from Cornell University School of Hotel Administration.
George Marsden
Vice President of Sales for Northern Area for E&J Gallo
George Marsden is the Northern Area Vice President of Sales for the E. & J. Gallo Winery covering 13 states across the Midwest and Northeast. George joined Gallo in October 1991 as a Field Sales Representative and has held numerous positions of increasing responsibility through the years. In January 2006 he was named Vice President of Communications, and in 2007 he was named VP, General Manager of Europe and the Middle East (EMEA). In April of 2010 he assumed his current role as the Northern Area Vice President of Sales. George earned his BA in American History from Harvard University and later his MBA in Marketing and International Business from Columbia Business School. George and his wife, Helen, live in Philadelphia, PA with their young daughter, Morrissey.
Gregory Scott Farber
Founder & CEO of SoundPrint
Gregory Scott is the founder of SoundPrint, a crowdsourcing app that empowers users to search for places based on how quiet or loud they are with the app’s decibel meter. He also is a sought-after presenter and resource in the audiology and noise awareness communities where he has spoken at conferences including the Acoustical Society of America (ASA), the National Hearing Conservation Association (NHCA) and the Hearing Loss Association of America (HLAA). He lives in New York City.
Helen Chun
Associate Professor, Cornell SHA
Janice Parks
Chief Human Resources Officer at First Hospitality
Janice Parks is the Chief Human Resources (CHRO) for First Hospitality, a leading hotel management, acquisition and development company with more than 30 years of award-winning experience, located in Rosemont, Il. In this role, Janice is responsible for developing and executing all aspects of First Hospitality’s people strategy, including talent management, organizational development, culture transformation, thought leadership, diversity and inclusion and executive coaching. Prior to joining First Hospitality, Janice worked for the McDonald’s Corporation in Chicago where she held multiple leadership roles, including Senior Director of Global Diversity and Inclusion, and most recently, Global Human Resources Officer where she led strategic human resources for the $27 billion restaurant business in 22 U.S regions across multiple functions.
Janice’s commitment to people and community is evident in the work she’s done spearheading campaigns that were instrumental in generating consumer awareness, building business sustainability, while providing outreach to the underserved in diverse communities
A California native, Janice earned a Bachelor of Arts degree in communications from California State University, Fullerton and a Public Relations Certificate from the University of California, Irvine. In 2020, she was named as a Notable Leader in HR, by Crain’s Chicago Business. Janice is active in her community supporting efforts that embrace diversity, inclusion, and engagement. Janice and her husband live in Naperville, Illinois with their two children.
Justin Fryer
Business Development Manager, E&J Gallo
A fellow Hotelie and lover of all things beverage, Justin Fryer is currently working as E&J Gallo’s Business Development Manager for Pennsylvania’s On Premise business. Prior to that, Justin worked as a District Manager for Northern New Jersey as part of Gallo Wine Sales of New Jersey, covering 500+ on-premise accounts and a team of 7 sales representatives. His passion for the Food & Beverage world started at a young age, which then led him to The Culinary Institute of America and Cornell University’s School of Hotel Administration. Justin is currently a Certified Specialist of Wine and Certified Sommelier through the Court of Master Sommeliers.
Jyoti Chopra
Chief People, Inclusion & Sustainability Officer at MGM Resorts
Jyoti Chopra is Senior Vice President and Chief People, Inclusion and Sustainability Officer for MGM Resorts International, based in Las Vegas. She is responsible for leading Human Resources and Social Impact and Sustainability. She oversees environmental, social and governance (ESG) reporting and is responsible for directing enterprise-wide human and social capital initiatives and serves as liaison to the Board of Directors’ corporate social responsibility committee. She oversees the MGM Resorts Foundation and community relations. Ms. Chopra is an award winning talent, diversity, inclusion and sustainability leader. Prior to her role at MGM Resorts, she was Senior Vice President of Global Diversity & Inclusion and HR Operations and Transformation at Pearson Plc., an education technology and UK FTSE 100 company, where she was a member of the senior and human resources leadership teams. Earlier in her career, Ms. Chopra served as Chief Diversity Officer and Managing Director of Global Citizenship and Sustainability for BNY Mellon as well as the global leader for communications and public relations at Deloitte Touche Tohmatsu Limited and as a Managing Director at Merrill Lynch & Co. Ms. Chopra began her career covering human development and issues affecting women and children at the United Nations. She was born and raised in London, England. She holds a Bachelor of Arts Honors degree in Journalism from New York University. She completed the Securities Industry Institute at the Wharton School, University of Pennsylvania. She holds an MBA with distinction from the Saïd Business School, University of Oxford. Ms. Chopra is presently a member of the Diversity Advisory Board for Toyota Motor North America and serves on the Global Talent and Diversity Council for the Asia Society. She is a member of the Board of Directors at Schneider National and serves on the company’s Compensation Committee.
Lisa Chervinsky SHA ‘89, AIA, NCARB
Lecturer at Cornell School of Hotel Administration; Founder of Collective Vision Design, Ltd.
Lisa Chervinsky is founder of Collective Vision Design, Ltd and Lecturer at Cornell’s School of Hotel Administration teaching courses in hotel development, planning and design. As a licensed architect and former Hotelie, her in-depth understanding of the business of hospitality and creative vision enable her to not only inspire the next generation of hospitality leaders but impart them with the skills to succeed in this highly competitive field. Over her 25+ year career, Lisa has developed iconic and award-winning hospitality spaces for both branded and boutique operators in the US and abroad, leading teams from initial conception through construction and pre-opening. Lisa believes that innovative thinking and effective working methods are critical to enable organizations to sustain both profitability and a strong life-work balance for all employees and operates her collaborative design firm based on this model.
Marguerite Mariscal
CEO, Momofuku
Matthew Carter
VP Destination Development, VisitIndy
Nala Holmes
Vice President, Business Development & Acquisitions for Pyramid Hotel Group
Nala Holmes serves as Vice President of Business Development and Acquisitions at Pyramid Hotel Group based in Boston. She is responsible for the company’s strategic growth efforts through the sourcing and execution of acquisitions, new developments, and third-party management engagements. Nala joined the company in 2014 and has led transactions & transitions with capital partners in various parts of the United States and Caribbean. Prior to joining Pyramid, Nala was an analyst on the Investment Originations team at Rockbridge. Nala holds a BS in Hotel Administration and Real Estate from Cornell University. She is the current President for the Cornell Hotel Society of New England, Leader of the Cornell Real Estate Council in Boston, and member of the Castell Project for Women in Hospitality.
Peggy Berg
Chair of The Castell Project
Peggy Berg chairs the Castell Project, a non-profit advancing women in leadership in the hospitality industry. Under her guidance, Castell delivers leadership development for women, benchmarks the status of women in the hospitality industry, encourages women in university hospitality programs, and promotes women on the podium. Women in Hospitality Industry Leadership 2020 and Black Representation in Hospitality Industry Leadership 2020 are available for free download at: www.CastellProject.org. Fortuna’s Table, an initiative to advance women in hotel ownership, is under development.
A franchisee of Hilton and Choice, she has owned and operated hotels. A well-known consultant, she was the first female employee elected by the PKF partnership and she built The Highland Group, Hotel Investment Advisors, Inc.
Peggy is chairman emeritus and a founder of the International Society of Hospitality Consultants. For the AHLA she chaired the Georgia Hospitality and Travel Association, founded the Extended-Stay Council, and co-chaired the Council of Inns & Suites.
She holds a BS in Business from the School of Hospitality at Michigan State University, is a CPA and CHA, and earned her Master’s degree in Public Policy from Georgia Tech and taught in the School of Hospitality at Georgia State University.
Pepper Bynum
Director of Marketing, World Finer Foods
Peter Bowen, SHA ’09
Deputy Chief Administrative Officer, Office of Business and External Services (OBES), City of New Orleans
Robert Mellwig
Chief Culture Officer, SBE, Accor
With over 25 years of experience working in the Hospitality industry, Robert has held key Human Resources leadership roles with several leading Hospitality companies; including SBE, Two Roads Hospitality (formerly Destination Hotels & Resorts), Hilton and Starwood. Robert has experience in creating and leading HR teams, developing company cultures and helping individuals and teams discover and leverage their strengths. While not at work, Robert enjoys spending time with his family and two dogs. He recently relocated back to the East Coast after 15 years in Denver, CO and is enjoying city-living in NYC again. Robert loves doing magic tricks and is also known for throwing elaborate Halloween parties.
Roger Hill, BS ’87
Chairman & CEO, The Getty’s Group
Ron Swidler
CIO, The Getty’s Group
Sarah Robbins
COO 21c Museum Hotels
Sarah Robbins leads 21c Museum Hotels with strategic oversight for 21c’s corporate headquarters, nine properties and new development projects under the 21c brand. A natural leader with an innate understanding of the art of gracious hospitality, Robbins draws on her exceptional experience in operations, restaurant management and consulting and her time in the Army to lead expansion, people and process for the company.
In this role, Robbins is responsible for hotel operations, food & beverage, sales & marketing, brand management, accounting, and human resources. As a founding partner of 21c, Robbins previously held roles with the group as Chief Hospitality Officer and SVP Operations. During her time overseeing 21c’s food & beverage program, the company’s restaurant portfolio earned numerous accolades from the James Beard Foundation, Food & Wine, Bon Appétit magazine, StarChefs and others. Robbins was also a key leader in the integration of 21c into the Accor Hotel family following Accor’s successful bid to acquire 85% of 21c Museum Hotels management company.
Prior to joining 21c, she served as Project Director for Myriad Restaurant Group, providing food & beverage management & operational consulting for clients such as Starwood Hotels, Interstate Hotels, and Sage Hospitality. Robbins is a graduate of Cornell University’s School of Hotel Administration and a retired Captain, U.S. Army Reserves. She is an active member of the James Beard Foundation and Southern Foodways Alliance and has spoken at a variety of industry summits including the Welcome Conference in New York and the FAB Workshop for women in hospitality in Charleston, SC. Robbins serves as Vice Chair for Louisville Tourism.
Scott Taber, SHA BS ’85
SVP, Four Seasons Hotels and Resorts
Stephanie Gallo
Chief Marketing Officer for E&J Gallo
Stephanie Gallo is the Chief Marketing Officer for the E. & J. Gallo Winery. The winery, co-founded by Stephanie’s grandfather Ernest and great uncle Julio 87 years ago, is now the largest family-owned winery in the world, exporting wine and spirits to 110 countries. In this role, Stephanie oversees the global management of all E&J Gallo Winery’s brands, including consumer and product insights, new brand development, digital marketing, creative development and agency management, marketing effectiveness, sponsorships, experience marketing, media, and public relations.
Stephanie earned her bachelor’s degree in government and international studies from the University of Notre Dame and obtained an MBA from Northwestern University’s J.L. Kellogg Graduate School of Management. She serves Notre Dame as a Board of Trustee, student mentor, and guest speaker. Stephanie also is on the Kellogg Global Advisory Board, a Trustee of the Gallo Center for the Arts and the Capital Campaign Chairperson for the Center for Human Services, a local nonprofit that assists youth and families in Stanislaus County.
Stephanie is involved in her community as a regular speaker on women in business, family business and the importance of community giving. She lives in her hometown of Modesto with her husband Chris Tyler and their two children, Amelia and Harrison. As a family they enjoy traveling, skiing and spending time outdoors.
Stephanie Ricca
Editorial Director at Hotel News Now
Stephanie Ricca sets the editorial and content direction for Hotel News Now and its suite of newsletters, website content and multimedia content. She has 12 years of hotel trade journalism experience, most recently serving as Editor-in-Chief at Hotel News Now. Before that she was Editor-in-Chief at Hotel Management, and has earlier experience in newspaper and magazine journalism. She is a graduate of Wittenberg University and holds a master’s degree in journalism from the Medill School of Journalism at Northwestern University.
Susan Guerin
President & CEO, World Finer Foods
Susan Guerin is a highly experienced CEO and Independent Board Director for both family and corporately owned businesses. She is a decisive leader with a strong track record of delivering value-creating transformational change. She specializes in consumer industries, with a focus on food, beverage, apparel, retail, and services.
With a depth of experience in both large public and smaller private companies, she provides a multifaceted approach to driving shareholder value in the U.S. and
abroad. Susan’s strengths have been broadly recognized to include general management, strategic planning, customer and channel knowledge, operations, IT, and finance. Susan delivers results by quickly assessing the business situation, environment, and key drivers to establish a clear strategy to energize organizations. With a consumer and customer focused approach, financial discipline, executional excellence and an inclusive management style, Susan has delivered significant value and successful exits for shareholders. Susan is currently the President and CEO of World Finer Foods, a middle market specialty food and beverage company, that competes in the premium and “better for you” space nationwide across all retail channels, including ecommerce and foodservice. Susan has driven a three-fold increase in shareholder value by transforming the brand portfolio, attracting more consumer relevant brands through a new business development approach, introducing new brand and product development and processes, and building capabilities and talent across the organization. Prior to her role at World Finer Foods, Susan was the Co-Founder and Managing Partner of Stratham Hills Partners, consulting for organizations ranging from large public companies to start ups. Susan focused on strategy and business development, business startup and transformation, and successful liquidity event creation. Susan’s prior roles include: President of the Americas at Paxar (PXR), where she was part of the team that successfully positioned the company for a sale to Avery Dennison, CFO for Sun Chemical Corporation, CFO for the Vehicle Services Division of Cendant (CD), and CFO for Lerner New York, New York; Company, a former division of The Limited Corporation. Susan began her career at Unilever, where she held management roles both in the U.S. and overseas. In these roles, she successfully completed an IPO, tax free spin off, sale to private equity and Susan previously served on the boards of Vyteris Corporation, Paralec Corporation, and Dr. Park Avenue and currently serves on the boards of Smith Foods and Euro American Brands. Her charitable boards include Down the Block, Cornell School of Hotel Administration Dean’s Advisory Board, Cornell Food and Beverage Institute, Cornell Class, and Cornell President’s Council of Cornell Women. She has been recognized for her work at World Finer Foods as a winner of the Brava Award honoring top female CEOs, Progressive Grocer’s Top Women in Grocery, and as a finalist for the Ernst & Young Entrepreneur of the Year. Susan received her B.S. from Cornell University and her M.B.A. from New York University.
Tim McCarthy, AIA, LEED AP
Partner & Managing Principal at Hart Howerton
As Partner & Managing Principal of Hart Howerton, Tim directly engages clients in planning and designing market-driven solutions that produce outstanding business results. His leadership of design teams has guided the implementation of projects in more than twenty countries across four continents. Tim’s commitment to understanding how conditions in the built environment drive a health and wellness-based design paradigm guides his professional efforts. He continues to lead the firm’s sponsored research at the University of Virginia’s Center for Design & Health; he is an active contributor to ULI’s Building Healthy Places Initiative; he was a Working Group Member for the International WELL Building Institute’s WELL “Community Standard;” he is an Advisory Board Member for Cornell University’s Institute for Healthy Futures; and, was an appointed member of IWBI’s WELL Advisory for their Hotel & Resort Health-Safety Rating. He is Vice Chair of ULI’s Global Exchange Council, was an inaugural ULI Health Leaders Network Fellow, and participates regularly in ULI panel discussions. Tim has served as a guest critic at Kent State University’s architecture program in Florence, Italy; he worked as a course aide at the University of Pennsylvania; and he was a teaching assistant at the University of Notre Dame. Tim has lectured at the University of Virginia & the Institute of Classical Architecture & Art. His work has been published & exhibited internationally.
Tracey Kalimeris
VP of Talent & Culture for North & Central America, Accor
Tracey Kalimeris is a senior human resource leader with a passion for the hospitality industry. She has held senior leadership roles both within hotel operations and at the corporate level. In addition to her work in the industry, she spent several years in the education sector as a Professor of Human Resources. In her current role as Vice President, Talent & Culture, Tracey provides strategic direction and has oversight for Hotel Talent & Culture Operations across Accor’s North & Central America portfolio. Tracey holds a Masters of Business Administration from Royal Roads University, British Columbia and is recognized as a Certified Human Resource Leader with the Canadian Human Resource Professional Association. She sits on the Policy Advisory Board of the University of Guelph HFTM School and is Board Member with Tourism HR Canada.
Yuna Chung
Undergraduate Senior at The School of Hotel Administration; Incoming Assistant Marketing Manager at World Finer Foods
Yuna Chung is a senior in the Hotel School from Rochelle Park, New Jersey. During her freshman and sophomore years, Yuna enjoyed her experiences behind the bar, as a bartender for HEC 93 and Bar Team Manager for HEC 94. After returning from her spring semester abroad in Barcelona, she sought a marketing internship at World Finer Foods to pursue her love for food and beverage and engage with her growing interest in marketing. Upon graduation, she will be returning as an Assistant Marketing Manager and is excited to explore more of the specialty foods world. She is thrilled to be on campus for her final semester, continuing her work as a General Consultant at the Communication Center in the Hotel School and joining the DDLS TA team.
HEC 95: Dare to Do
This year’s conference focused on how the hospitality industry can impact those around us. We will examine courageous and inspiring ways to weave social responsibility into every facet of business. In a time of increasing economic and environmental uncertainty, we are excited to shed light on those who are investing in the future and driving meaningful change.
HEC 95 Board of Directors
Julia Li ‘20 Managing Director
Caroline Creaser ‘21 Programs Director
Adam Schade ‘21 Conference Services and Facilities Director
Christian Hall ‘20 Finance and Diversity Director
Vincent Forand ‘20 Food and Beverage Director
Nicole Rovine ‘20 Marketing and Communications Director
Sarah Kimball ‘21 Sales and Donor Relations Director
Julia VanCora ‘21 Rooms Director
Esther Chau ‘20 Human Resources Director
Maryam Quraishi ‘21 Media and IT Director
Jacob Protono ‘21 Procurement Director
Bradley Chen ‘21 Beverage Director
Caitlin Cypher ‘20 Executive Chef
Lydia Psiaki ‘20 Food and Beverage Service Director
Aprilynne Alter ‘21 Design Director
Programming
Welcome Address
Speakers: Dean Kate Walsh and President Martha Pollack
Hospitality Design
Speakers: Roger Hill and Ron Swidler, Chairman/CEO and Chief Innovation Officer, The Gettys Group
Social Entrepreneurship
Speaker: Mike Curtin, Jr., CEO, DC Central Kitchen
Community Impact Within Hotel Operations
Speaker: Melissa Froehlich Flood, VP of Social Impact and Public Affairs, Marriott International
Human Trafficking in Hospitality
Speaker: Troy Flanagan, SVP of Government Affairs and Industry Relations, American Hotels and Lodging Association
Sustainable Luxury Operations
Speaker: Hervé Houdré, Founder, H2 Sustainability Consulting
Community Based Organizations
Speakers: Barbara Lang SHA ’78, MPS ’04: Founder, B.Lang Consulting (Moderator); Eliza Loehr: Executive Director, Food Education Fund; Alexander Harris: Culinary Director, Emma’s Torch; Meredith Doll, Area Director, Shake Shack; Jordyn Lexton, Founder & Executive Director, Drive Change
HEC 94: Finding Synergy
This year, HEC delved into the changing landscape of guest expectations. In a time of ever-advancing technology and increased emphasis on experiences, achieving competitive advantage means not only delivering quality service but also unique, memorable moments. This year’s program explored the shift from an age of information to an era of experience by finding what connects guests to the strong identity, character, and authenticity of a place.
HEC 94 Board of Directors
Megan Guefen ‘19 Managing Director
Shaina Arsenault ‘19 Marketing and Communications Director
Vincent Forand ‘20 Director of Conference Services and Facilities
Rani Bernstein ‘19 Human Resources Director
Nathan Harkins ‘20 Finance and Procurement Director
Amanda Lacher ‘20 Food and Beverage Director
Julia Li ‘20 Executive Chef
Izzy Mayer ‘19 Program Director
Geoffrey Muniz ‘19 Food and Beverage Service Director
Quyen Do Nguyen ‘20 Rooms Director
Ward Simcox ‘19 Beverage Director
DJ Singleton ‘19 Director of Diversity and Development
Sarah Monahan ‘19 Design Director
Jeremy Yan ‘20 Director of Sales and Donor Relations
Morgan Train ‘19 Media and IT Director
Programming
Food & Beverage
Speaker: Michael Anthony, Gramercy Tavern
Sustainability
Speaker: Andrea Bonilla, Cayuga Collection
Wellness
Speaker: Zain Ismail, Henry Ford Health System
Technology
Speaker: Shane O’Flaherty, Microsoft
Real Estate
Speakers: Julienne Smith, Hyatt; Allison Reid, Kimpton Group; Jan DeRoos, SHA
Finance and Hospitality
Speakers: Diego Bonet, The Lineaure Group; Kristen McNamara, J.P. Morgan
Hotels and Home-Sharing
Speakers: Adam Weissenberg, Deloitte; Steve Haggerty, Trinity Investments, LLC
Design Trends
Speakers: Roger Hill, Getty’s Group; Ron Swidler, Getty’s Group
Keynote
Interviewer: Ted Teng, Leading Hotels of the World
Speaker: Valerie Wilson, Valerie Wilson Travel
HEC 93: Experience the Experience Era
In today’s modern landscape, hospitality is everywhere. The concept of service is now manifesting itself in surprising ways across industries from technology to healthcare and everything in between. This year, HEC examined the ways that hospitality infuses itself into other industries and breaks the boundaries of what is considered “traditional”. Our program highlighted unexpected mergers, uncommon combinations, and the synergy between service and the rest of the world. We also explored how the hospitality industry is doing more for its guests, society, and the environment outside of conventional expectations. Leading this conversation as a keynote speaker was Mrs. Valerie Ann Wilson, the founder, owner, and CEO of Valerie Wilson Travel.
HEC 93 Board of Directors
Jaimie Kim ‘19 Managing Director
Austin Serling ‘19 Food and Beverage Service Director
Nina Bachich ‘19 Food and Beverage Director
Megan Guefen ‘19 Conference Services and Procurement Director
Sarah Monahan ‘19 Media and IT Director
Carmel Bendit-Shtull ‘18 Program Director
Lauren Towell ‘18 Rooms Director
Elena Mandry ‘18 Beverage Director
Jacinta Chang ‘20 Marketing Director
Andrew Frey ‘18 Executive Chef
Justin Leff ‘19 Human Resources Director
Bryan Lustig ‘18 Finance and Strategy Director
May Chen ‘18 Sales and Donor Relations Director
Cristian Giron ‘18 Diversity and Development Director
Cathleen Lyu ‘18 Design and Facilities Director
Programming
The Dean’s Address
Speaker: Kate Walsh, Ph.D, Dean and E.M. Statler Professor, The Hotel School and L. Joseph Thomas, Ph.D, Interim Dean, Cornell SC Johnson College of Business
The Global Hospitality Landscape: An Around the World Review
Moderator: Mark Woodworth ’77, MPS ’78
Speakers: Pierre-Edouard Vintrou MMH ’04, Monika Dubaj MPS ’94, Richard Katzman ’81, and Michael Issenberg ’81
A Sense of Stats
Speaker: Jan Freitag ’97
People: The Beauty of Authentic Experiences in Hospitality
Speaker: Mark Wuttke
Designing, Curating, and Crafting Luxury Experiences
Speaker: Ana Brant
Creating Unique Experiences
Speaker: Elizabeth Mullins
Drink Like You Eat: The Bar Reimagineered
Speaker: Adam Seger ’91
Food & Wine Pairing: A Global Perspective
Speakers: Jack Mason ’11 and Chef Lynne Gigliotti
Travel Brands Tap into the Experience Era
Speakers: Ethan Hawkes ’07, MBA ’10 and Susan DeBottis ’07
Engaging Today’s Workforce With Cultural Intelligence
Speaker: Gerry Fernandez
Global Mega-Trends and Their Implications
Speakers: Roger Hill ’87 and Ron Swidler
Airbnb Turns 10: What’s Next for the Sharing Economy
Moderator: Ethan Hawkes ’07, MBA ’10
Speakers: Jerre Riggs ’02, Susan DeBottis ’07, Tanya Wong ’09
Defying (and Exceeding) Expectations
Speaker: Will Guidara ’01 (Keynote)
HEC 92: Face the future, preserve the past
During HEC 92, we explored change: while shifts in the industry can be unexpected or uncertain, every organization has to evolve to maintain their competitive advantage, while still honoring the values that made them successful in the past. Striking the right balance is of critical importance as HEC enters a new phase in its nearly century-long history, with HEC 92 being the first to be held since SHA became part of the new Cornell College of Business. This year’s program cut through the anxieties of change and looked at how HEC, SHA, and the hospitality industry as a whole can maintain their identities—and value—as they navigate the ever-changing business environment.
Leading this conversation was the keynote speaker of HEC 92, Mr. Sabato Sagaria ’97, Chief Restaurant Officer of Union Square Hospitality Group. Conference attendees heard firsthand how innovation and experimentation has helped USHG remain an industry leader and stay true to their principles of providing the best service experience possible.
HEC 92 Board of Directors
Warner Hazell ’17 Managing Director
Matthew Long ’18 Purchasing and Sustainability Director
Leanne Youstra ‘17 Marketing Director
Ronak Dhaddha ‘17 Finance and Donor Relations Director
Andrew Billiter ‘17 Communications and IT Director
Franklin Yang ‘17 Rooms Director
Brianna Gross ‘17 Executive Chef
Venus Tse ‘17 Design Director
Allison Hudak ‘18 Beverage Director
Heather Mullen ‘18 Food and Beverage Service Director
Colleen Kirkwood ‘17 Food and Beverage Director
Jada Robinson ‘18 Diversity and Inclusion Director
Mara Jaffe ‘17 Director of Operations
Juliana Hughes ‘17 Sales Director
Jaimie Kim ‘19 Program Director
Liza Davis Brown ‘17 Human Resources Director
Programming
Branding Speaker
Speaker: Brad Wilson ‘84, CEO Ace Hotel
Chef Panel
Speakers: Elizabeth Blau MMH ‘95, Founder & CEO Blau + Associates; Lynne Gigliotti, Assistant Professor CIA; Michael Anthony, Executive Chef/Partner, Grammercy Tavern, Union Square Hospitality Group
Design Speakers
Speakers: Roger Hill ‘87, CEO, Getty’s Group; Ron Swidler, Principle, Branding, Getty’s Group
Experiential Marketing Workshop
Speaker: Quinn Cox ‘15, Business Development Executive/ Happiness Guru, Tint
Health Panel
Speakers: Dean Rohit Verma, Executive Director, Cornell Institute for Healthy Futures; Neil Jacobs, CEO, Six Senses Hotels Resorts Spas; Michelle Hocking, MMH ’10, Global Massage Program Manager, Google; Emilie Goudey, General Manager, Canyon Ranch, Lennox
Real Estate Panel
Speakers: Michael D. Barnello ’87, CEO, LaSalle Hotel Properties; Kenneth Fuller ’99, CFO, LaSalle Hotel Properties; Warren Fields, Principal & CIO, Pyramid Hotel Group; Suzanne Mellen ’76, Senior Managing Director, HVS Global Hospitality and Gaming Services
Sustainability Panel
Speakers: Dr. Crist Inman, Founder, La Paz Group; Bennett Thomas, Senior Vice President of Finance and Sustainability, Hersha Hospitality; Diana Dobin, President & Chief Sustainability Officer, Valley Forge Fabrics; Uttam Muthappa, CEO, Ithaca Hospitality Company; Eric Ricaurte ’01, Founder & CEO, Greenview
Keynote Speaker
Speaker: Sabato Sagaria, CRO, Union Square Hospitality Group
HEC 91: The new normal. Same game, new rules.
Same game, new rules
Although hospitality industry fundamentals are stronger than ever, unprecedented change is coming. This year’s conference will touch on several issues that are giving rise to this powerful phenomenon:
- Millennials are exerting their influence and redefining industry norms.
- Hospitality companies are forming or transforming to answer the call of the evolving consumer, who is approaching travel in a whole new way.
- Ultra Luxury hotels are growing as this new dimension in fine service gains traction.
- Social media has great influence over consumer decisions, and businesses need to leverage this tool in their favor.
- Cyber crime is rampant, and the industry must protect itself from this “face-less” danger.
- With the emergence of new third-party intermediaries that help hotels find customers, the industry is searching for new ways to analyze distribution that will positively impact the bottom line.
- While the U.S. lodging industry is experiencing tremendous RevPAR growth and all-time high occupancy rates, investors around the world face challenges that are changing the investment landscape for hotel real estate.
- With millennials dominating the workforce, organizational diversity looks increasingly different from years past.
- Establishments adopting a few revolutionizing trends in the food and beverage industry are rising to the top and leaving others struggling at the bottom.
HEC 91 Board of Directors
Taylor Meadows ’16 Managing Director
Jazmin Black ’18 Director of Diversity and Inclusion
Jenna Cantor ’16 Director of Learning and Development
Rebekah Catalana ’16 Beverage Director
Madeleine Fessenden ’16 Program Director
Gabriella Forss ’16 Human Resources Director
Dajana Gjoza ’16 Design Director
Jake A. Hauss ’16 Director of Food and Beverage
Warner Hazell ’17 Rooms Director
Mara Jaffe ’17 Executive Chef
Will Kinney ’16 Service Director
Justin Meselsohn ’16 Director of Marketing
Emily Moore ’16 Procurement Director
Benjamin Pilosof ’16 Communications Director
Patrick (PJ) Schepis ’16 Director of Finance and Donor Relations
Gundeep Singh ’17 Director of Technology
Programming
Starbucks Reserve Coffee Tasting
Hosted by Starbucks Coffee Company
Presenters: Anthony Viccari, MMH ’09, Business Development Manager – Branded Solutions (Jacksonville & North Florida), Starbucks; Mark Uhlemann, Business Development Manager – Fine Dining, Starbucks; Jenessa Broderick, Business Development Manager (Eastern Pennsylvania and Central New York), Starbucks; Joseph Doheny, Regional Operations Specialist, Starbucks
The Dean’s Address
Speaker: Michael D. Johnson, the Bradley H. Stone Dean and E. M. Statler Professor, School of Hotel Administration
Cornell College of Business: An Update and Q&A with the Provost
Speaker: Michael Kotlikoff, Provost, Cornell University
Keeping Up with the New Consumer
Moderator: Kelly McGuire, MMH ’01, PhD ’07, Vice President of Advanced Analytics, Wyndham Destination Networks
Speakers: Wrede Petersmeyer, NYC City Manager, Airbnb; Francis Davidson, CEO and Co-founder, Flatbook; Kit Pappas, Executive Vice President and COO, Capella Hotel Group; Hari Nair, MMH ’02, Vice President and General Manager of Orbitz and CheapTickets, Expedia; Kevin Jacobs ’94, Executive Vice President and CFO, Hilton Worldwide
The Evolution of Diversity
Speakers: Lucida Plummer, Vice President of Diversity and Inclusion, Wyndham Worldwide; Victor Younger,
Director of Diversity and Inclusion, School of Hotel Administration
Demystifying the Digital Marketplace
Speaker: Cindy Estis Green ’79, CEO and Co-founder, Kalibri Labs
The new normal. Of Luxury
Speaker: Horst Schulze, chairman and CEO, Capella Hotel Group and former president and COO, the Ritz-Carlton Group
Growth in the Face of Volatility: Preparing for Disruption in Hotel Real Estate
Moderator: Arthur Adler ’78, Managing Director and CEO-Americas, JLL Hotels and Hospitality Group
Speakers: Stephen G. Haggerty ’90, Executive Vice President and Global Head of Real Estate and Capital Strategy, Hyatt Hotels Corporation; Tracey Gamble ’99, Principal, Apollo Global Management; Michael Goodson, Head of Global Hospitality, Abu Dhabi Investment Authority
The Hospitality #DATA Explosion
Speaker: Marty Weintraub, Founder and Evangelist, AimClear Marketing Agency
Bringing the Guest’s Social Experience to the Big Screen (…or to the Small One)
Speakers: Tim Sae Koo, CEO, TINT; Quinn Cox ’15, Business Development Executive, TINT
Trends in Food & Beverage: 2016 Edition
Moderator: Damian Mogavero, CEO and Founder, Avero
Speakers: Drew Nieporent ’77, Owner, Myriad Restaurant Group; Jeannette Ho (via videoconference), Vice President of Revenue Management and Customer Analytics, Fairmont Raffles Hotels International; Jeff Zalaznick ’05, Managing Partner, Major Food Group; Abby Murtagh ’92, Resident Manager, Waldorf Astoria New York
Cybersecurity and Beyond: How to Take on the Virtual Enemy
Moderator: Jules Sieburgh ’72, Principal, Jules A. Sieburgh LLC
Speakers: Dave Hogan, Vice President of Merchant Solutions, Heartland Payment Systems; Alexander Stout, Associate, Latham & Watkins LLP; Amitava “Chats” Chatterjee, MMH ’00, Director of Travel, Hospitality and Leisure, Deloitte Digital
#BayClubHappy: Developing a Formal Internship Program
Speaker: Victor Woo, Executive Vice President, The Bay Club Company
A 360° Look at the Hospitality Data Universe: A Hands-On Session
Presenter: Marty Weintraub, Founder and Evangelist, AimClear Marketing Agency
Hotelies Thinking Big: Entrepreneurial Student Showcase
Participants: Maidbot, Dos Amigos Tacos, Yorango, Cayuga Crunch, and MilesAhead
HEC 90: …and the rest is history!
Coinciding with Cornell University’s sesquicentennial celebration, HEC entered its ninth decade with a commemoration of ninety years of past programs and changing styles. Bringing together four current and former deans of the School of Hotel Administration, the conference also included food and beverage events that tracked the progression of the hospitality industry over time–the F&B team lived up to its mission of celebrating the past while also toasting to the future.
HEC 90 Board of Directors
Tess Williams ’16 Managing Director
Katie Chan ’15 Information Technology Director
Clarice Costa ’15 Operations Director
Tarina De Rito ’15 Human Resources Director
Anya Gayvoronskaya ’15 Procurement Director
Elizabeth Huston ’15 Food and Beverage Director
Taylor Meadows ’16 Program Director
Justin Meselsohn ’16 Food and Beverage Service Director
Sandy Park ’15 Rooms Director
Alyssa Pizzurro ’15 Beverage Director
Alexis Sicklick ’15 Executive Chef
Patrick Tan ’16 Sales Director
Kelcey Wolff ’15 Design Director
Kira West ’15 Marketing and Communications Director
Programming
Dean’s Welcome
Speaker: Dean Michael D. Johnson, School of Hotel Administration
Cornell Goes Global
Speaker: Glenn Altschuler, Cornell University
Deans’ Panel
Moderator: Ted Teng ’79, The Leading Hotels of the World
Speakers: Michael D. Johnson, David W. Butler, David Dittman, John Clark
3-D Printing Demonstration
Presenter: Jeff Lipton, Cornell Creative Machines Lab
Big Data: Everything You Always Wanted to Know
Speaker: Juan Miguel Lavista, Microsoft Data Science Team
Wines of Spain
Speaker: Steve Olson, A.K.A. “Wine Geek”
Disrupting the Industry
Moderator: Bill Carroll, Cornell University
Speakers: Rujul Zaparde, Flight Car; Greg Pesik ’86, MBA ’89, Passkey
How Social Media is Transforming B2B Sales
Moderator: Kelly McGuire, MMH ’01, PhD ’07, SAS
Speaker: Natalie Egan ’02, PeopleLinx
Real Estate Development in Cuba: Risks, Challenges, Upside
Moderator: Art Adler ’78, Jones Lang LaSalle Hotels
LinkedIn Training: How to Use Social to Drive B2B Sales
Presenter: Thomas Brunner, PeopleLinx
Jamon Iberico Demonstration (Iberico Ham)
Sponsored by Foods and Wines from Spain
Olive Oil Tasting
Sponsored by Foods and Wines from Spain
HEC 89: Food for Thought
With HEC 89, it was time to start thinking about what we eat, how we prepare it, where it comes from, and what effect food has on our bodies.
Did you know…
- Approx. 36% of American adults are considered obese, and experts project that number will rise to 42% by 2030?
- Nearly 70% of the calories consumed come from highly processed foods?
- Roughly one out of every five meals per person is eaten in a restaurant setting?
The 89th Annual Hotel Ezra Cornell advocated for change, and the program highlighted the importance of healthy eating by engaging speakers from a variety of different fields. Discussions covered the role of the hospitality industry in producing, sourcing, and preparing healthful food for customers, and investigated policy initiatives enacted by the United States government.
HEC 89 Board of Directors
Matt Bernard ’14 Managing Director
Alec Sherman ’14 Finance and Purchasing Director
Ashleigh Evans ’14 Food and Beverage Director
Chloe Arthur ’14 Training Director
Darby Verdoorn ’14 Executive Chef
Hannah Shin ’14 Conference Services Director
Jonathan Loke ’14 Beverage Director
Kelsie Taylor ’14 Program Director
Krista Schweikle ’14 Student Experience Director
Martha Geherin ’15 Food and Beverage Service Director
Mika Choi ’14 Marketing Director
Nikol Limaduran ’14 Design Director
Sehaj Singh ’14 Guest Experience Director
Stacy Delapenha ’14 Sales Director
Tess Williams ’15 IT and Communications Director
Programming
Someone’s in the Kitchen: Tastes, Trends, Politics, and the Evolving Role of Chefs in America
Speaker: Mitchell Davis, Executive Vice President, James Beard Foundation
Trends in Healthy Food Services
Speaker: Joan Rector McGlockton, Vice President for Food Policy and Industry Relations, National Restaurant Association
Fresh Food, Fast
Moderator: Alex M. Susskind, Associate Professor, Cornell University
Speakers: Brad Nelson, Vice President, Culinary and Global Corporate Chef, Marriott International; Chuck Conine ’73, Vice President of Human Resources, LYFE Kitchen; Daryl Ansel ’99, Director of Food Services, UCLA
Federal Agencies in Action
Moderator: Reed S. Woodworth ’84, Vice President, PKF Consulting
Speakers: Charles Milam, Principal Director for Military Community and Family Policy, Department of Defense; Jonathan Jarvis, Director, National Park Service; Ursula E. Bauer, Director, National Center for Chronic Disease Prevention and Health Promotion
Making the Business of Serving Healthful and Sustainable Food Good for Business
Speaker: Lawrence Williams, CEO, U.S. Healthful Food Council
Slim by Design
Speaker: Brian Wansink, Professor/Researcher, Cornell University
Purchasing from Small Scale Farmers on a Large Scale…
Speaker: Maisie Ganzler, Vice President of Strategy, Bon Appetit Management Company
The Panic for Organic
Speaker: Joe Dobrow, Author of Natural Prophets
Small Changes on the Food Label Can Make Big Differences
Speaker: Diana Monaco, Public Affairs Specialist, U.S. Food and Drug Administration
Repositioning Food and Beverage in Hotels
Moderator: Stephani Robson, Senior Lecturer, Cornell University
Speakers: Abby Murtagh, Executive Director of Food and Beverage, The New York Palace; Victor Tiffany, Senior Vice President of Hospitality, Seminole Gaming; Beth Scott, Vice President of Restaurant Concepts, Hilton Worldwide
The ABCs of Healthy Eating
Speaker: Dan Kluger, Executive Chef, ABC Kitchen and ABC Cocina
What’s the Problem: Exploring the Challenges and Opportunities of Healthy Eating in America
Speaker: Jennifer Cabe, Executive Director and Board Member, Canyon Ranch Institute
HEC 88: The 88th Annual Hotel Ezra Cornell
HEC 88 put renewed focus on the cornerstone of the program—experiential hospitality leadership—as opposed to a specific theme, with the goal of extending HEC from just a weekend conference to a yearlong experience engaging the entire SHA student body. In addition to the conference itself, HEC organized additional events throughout the year, inaugurating the “Mocktail” reception for new Hotelies, which continues to this day.
HEC 88 Board of Directors
Chad Wemischner ’13 Managing Director
Sam Eisenman ’13 Conference Director
Peter Biechler ’13 Food and Beverage Director
Gorka Amian ’13 IT Director
Levi Austin ’14 Executive Chef
Matt Bernard ’14 Guest Experience Director
Michael Jurgielewicz ’13 Program Director
Margalit Kohanim ’14 Design Director
Mackenzie Muller ’14 Human Resources Director
Dana Ocher ’13 Food and Beverage Service Director
Matt Rubin ’13 Donor Relations and Finance Director
Aanchal Suri ’14 Communications Director
Kelsie Taylor ’14 Rooms Director
Matt Tong ’13 Beverage Director
Rachel Towne ’14 Marketing Director
Programming
Dean’s Welcome
Speaker: Dean Michael D. Johnson, School of Hotel Administration
Ted’s Talk: Ted Teng ’79, The Leading Hotels of the World
Speaker: Ted Teng ’79, President and CEO, The Leading Hotels of the World
Women in Hospitality Leadership Panel
Moderators: Kate Walsh, MPS ’90, Associate Professor; Susan Fleming, Senior Lecturer; Cathy Enz, Lewis G. Schaeneman, Jr. Professor of Innovation and Dynamic Management
Speakers: Lisa Holladay, Vice President of Brand and Guest Experience, Ritz-Carlton; Stacy Fischer Rosenthal, President, Fischer Travel Enterprise; Toni Knorr ’77, General Manager, The St. Regis San Francisco
Land/Air/Sea: Where the Travel Industry is Going
Moderator: Sean Tolkin, MMH ’13
Speakers: Mark Joseph, CEO, Veolia Transportation; Brad Tolkin ’80, CEO, Co-founder, World Travel Holdings; Frank Del Rio, CEO, Chairman, Prestige Cruise Holdings; Suzanne Boda, Senior Vice President, Airport Customer Service, International and Cargo, US Airways
Nate Silver: Powerful Predictions
Speaker: Nate Silver, Founder, FiveThirtyEight Blog and New York Times Writer
The Dangerous Mess of Hospitality
Speaker: Brian Canlis, Owner, Canlis Restaurant
The World of Extra Virgin Olive Oil: A Tasting Adventure
Speaker: Penelope Pankow MMH ’07, Proprietor, F. Oliver’s Oils and Vinegars
Emerging Markets Development: Building Business Deals Abroad
Moderator: Jan DeRoos ’78, Executive Director, Center for Real Estate and Finance and HVS Professor of Hotel Finance and Real Estate
Speakers: Jim Abrahamson, CEO, Interstate Hotels & Resorts; Neera Chanani ’02, South Asia Head, Caesar’s India Development; Phillip Ho, Vice President, Asia Pacific, The Leading Hotels of the World
Wine Tasting and Research Seminars 1 and 2
Speakers: Professors Ben Lawrence and Kathy LaTour, School of Hotel Administration
Locavore Farm Tour
Host: Nancy Taber Richards, Owner, Finger Lakes Farmstead Cheeses
Craft Beer Tour and Tasting
Hosted by Ithaca Beer Company
HEC 87: Life is Service Innovation
With HEC 87 coinciding with the 90th anniversary of SHA, the board chose to bring the focus back to the roots of the school, as expressed in E. M. Statler’s famous quote: “Life is service. The one who progresses is the one who gives a little more, a little better service.”
During the conference, the food and beverage team completely overhauled their room service offerings (coincidentally, three months before a major NYC hotel did the same). Panels discussed how traditional notions of service and hospitality were being transformed, particularly by the then-emerging influence of social media.
HEC 87 Board of Directors
Alison Hoyt ’12 Managing Director
Chad Wemischner ’13 Rooms Director
Sam Eisenman ’13 Guest Services Director
Michael Jurgielewicz ’13 Procurement Director
Celia Erickson ’12 Food and Beverage Director
Danielle Foster ’12 Communications Director
Kate Adie ’13 Procurement Director
Katie DeVantier ’12 Design Director
Katie Satinsky ’13 Human Resources Director
Kelly Armstrong ’13 Food and Beverage Service Director
Kevin Dame ’13 Marketing Director
Lindsey Brous ’12 Program Director
Rebecca Stewart ’13 Business Affairs Director
Programming
Life is Service Innovation
Speaker: Ian Schrager, Chairman and CEO, Ian Schrager Company
Disruptive Innovation in Hospitality and Travel
Speakers: Lee Pillsbury ’69, Founder, Co-chairman, CEO, Thayer Lodging Group; Art Norins, Founder and Chairman, Nor1; Chris Hemmeter ’86, Managing Partner, Quest Hospitality Ventures; Adam Goldstein, Co-founder, Hipmunk; Janet Gerhard ’95, Executive Director, Hospitality, NewBrandAnalytics
Successes and Failures of Restaurant Innovation
Speaker: Chef Douglas Keane ’93, Executive Chef, Owner, Cyrus Restaurant
Witness to the Wine Revolution
Speaker: Kevin Zraly, Windows on the World Wine School
Dean’s Address
Speaker: Dean Michael D. Johnson, School of Hotel Administration
Innovation in Hospitality Technology
Speakers: Kelly McGuire, MMH ’01, PhD ’07, Executive Director of Hospitality and Global Practice, SAS; Joe Ziskin ’81, Vice President of Corporate Strategy, IBM; Neil Schubert, Vice President of Information Resources, Marriott; Karen Bowman, Principal, Deloitte Consulting
Mass Customization: Innovating the Customer Experience
Speakers: Carmen Aguilar, Principal, Rockwell Group; Raul Leal, President and COO, Virgin Hotels; Serena Rakhlin ’04, Vice President of Strategic Planning and Hotel Development, Trump Hotels; Nancy Deck, Vice President of Multi-brand and Loyalty Marketing, Hilton Hotels; Stephen Brandman ’85, Co-owner, Thompson Hotels
Hospitality Research: Discovering our Future
Moderator: Professor Rohit Verma, School of Hotel Administration
Speakers: Michael Sturman, ILR ’93; Kathleen Walsh; Robert Kwortnik
Awaken Your Senses: The Science of Taste
Speaker: Chris Loss ’96, MS ’01, PhD ’05, Culinary Institute of America
HEC 86: Global Hospitality: The Core of International Business
HEC 86 focused on the hospitality industry as a focal point for concepts of globalization to take root. Within the evolving global marketplace, hospitality plays a critical role in how ideas are transferred, economies are shared, and cultures are reinvented. During the weekend, the program explored how hospitality companies need to consider the implications of the global context in which they operate.
HEC 86 Board of Directors
Willis Cheng ’11 Managing Director
Adam Dennett ’11 Operations Director
Alix Morris ’11 Communications Director
Annie Marlow ’11 Rooms Director
Casey Francis ’11 Procurement Director
Christine Seliga ’11 Guest Services Director
Diana Delli Santi ’11 Food and Beverage Director
Hannah Greenberg ’11 Program Director
Harryette Kim ’12 Human Resources Director
Javier Rodriguez ’12 Marketing Director
Katie Tomechko ’11 Business Affairs Director
Lauren Gretzula ’11 Design Director
Lindsey Brous ’12 Executive Chef
Morgan May ’11 Food and Beverage Service Director
Programming
Leading a Global Conversation
Speaker: Edwin Fuller, Managing Director and President, Marriott Lodging International
Exploring Emerging Markets
Speakers: Larry Hall ’81, President and CEO, PAR-Springer Miller Systems, Inc.; Konstanze Auernheimer, Director of Marketing and Research, STR Global; Scott Berman ’84, Principal and Hospitality Industry Leader, PricewaterhouseCoopers; David Pavelko, Head of Travel, Google; Suzanne Boda, Senior Vice President, Airport Customer Service, International and Cargo, US Airways
International Table Matters
Speaker: Patricia Harris, Chief Diversity Officer, McDonald’s Corporation
Toasts and Tastings
Speakers: Adam Gold ’99, Manager of Purchasing, Empire Merchants; Oskar Brynke, Estate Manager, Hermann J. Wiemer Vineyard; Virginia Mariani-Kitt ’82, Director of Hospitality, Banfi Vintners
Tea Time Around the World
Hosts: John Harney ’56, Founder and President, Harney & Sons Teas; Michael Harney ’77, Vice President, Harney & Sons Teas
The Hotelies Go Global
Speaker: Dean Michael D. Johnson, School of Hotel Administration
Building Brands Across Borders
Speakers: Gerald Lawless, Chairman, Jumeirah; Nancy Johnson, Executive Vice President and Chief Development Officer, Carlson Hotels Worldwide; Steve Haggerty ’90, Global Head of Real Estate and Development, Hyatt; Kevin Jacobs ’94, Senior Vice President of Corporate Strategy, Treasurer, Hilton Worldwide
Living Globally, Serving Locally
Speaker: Ben Justus ’08, Founder, EGBOK Mission
Secrets of a Restaurant Chef
Demonstrators: Drew Nieporent ’77, Owner, Myriad Restaurant Group; Stephen Lewandowski, Executive Chef, Tribeca Grill
HEC 85: Managing Through and Thinking Forward: Opportunities for Innovation in the Down Economy
In the midst of the Great Recession, HEC 85 focused on how the hospitality industry discovered and capitalized on unique opportunities to innovate out of the economic downturn. During the weekend, panelists discussed stories of success, failure, and lessons learned as the hospitality industry managed up and out of the down economy.
The program provided guests with the industry’s best foresight into a better economic climate, showcasing tips for developing the best strategies and implementing the most innovative practices.
HEC 85 Board of Directors
Cathy Popp ’10 Managing Director
Alison Harrigan ’10 Strategy Director
Jessica Rubin ’10 Communications Director
Rachelle Borja ’10 Outreach Director
Willis Cheng ’11 Controller
Dan Silverman ’10 Marketing Director
Isabelle Calderon ’10 Guest Services Director
Jonathon Spada ’10 Design Director
Jose Arrue ’10 Rooms Director
Katherine Kies ’11 Executive Chef
Kristen Fernandes ’10 Student Program Director
Marisa Sweeney ’10 Human Resources Director
Roberta Wong ’10 Food and Beverage Service Director
Ryan McNamara ’10 Conference Program Director
Sara Fetbroth ’10 Food and Beverage Director
Sherin Khona ’11 Procurement Director
Programming
What Customers Want
Speaker: Dean Michael Johnson, School of Hotel Administration
Standing Out in a Down Economy
Speaker: Drew Madsen, President and COO, Darden Restaurants
The Price is Right
Moderator: Professor Cathy A. Enz, School of Hotel Administration
Tea Tasting with John Harney
Speakers: John Harney ’56, Michael Harney ’77, Harney & Sons Fine Teas
Investing in a Tight Market
Moderator: Professor Jan A. deRoos, School of Hotel Administration
Speakers: Art Adler, CEO, Joes Lang LaSalle Americas; Roger Hill ’87, CEO, Getty’s Group; Steven Kent, managing director, Global Investment Research Group, Goldman Sachs; Art Buser ’89, CEO, Sunstone Hotel Investors; Simon Turner ’83, president of global development, Starwood Hotels and Resorts
Deductive Wine Tasting Lesson
Speaker: Greg Harrington ’92, owner, Gramercy Cellars
HEC 84: Illuminating the Possibilities: Learning from Las Vegas
HEC 84 turned its focus toward the most dynamic and exciting hospitality destination in the world: fabulous Las Vegas, Nevada. Full of innovation and bursting with entrepreneurial spirit, this sophisticated service economy holds lessons for anyone in the hospitality industry. Attendees familiar with the innermost workings of Vegas’s top destinations shared their expertise with true Sin City flair—and, of course, a few tricks up their sleeves.
HEC 84 Board of Directors
Kira Gailey ’09 Managing Director
Adam Dennett ’11 Hotel Operations Director
Alison Harrigan ’10 Program Director
Cathy Popp ’10 Procurement Director
Erin Cade ’09 Executive Chef
Hilary Wattenberger ’09 Food and Beverage Service Director
Jessica Rubin ’10 Communication Consultant
Justin Gould ’10 Information Systems Director
Katie Tomechko ’11 Conference Director
Kyi Gyaw ’09 Design Director
Michelle Hyjek ’09 Business Services Director
Natalie Ho ’09 Food and Beverage Director
Peter Bowen ’09 Public Relations Director
Rachelle Borja ’10 Human Resources Director
Willis Cheng ’11 Guest Services Director
Zachary Ruben ’11 Marketing Director
Programming
Las Vegas: Past to Present
Speaker: Marc Falcone ’95, Goldman Sachs
Gary Loveman: The Las Vegas Perspective
Speaker: Gary Loveman, CEO, President, Chairman, Harrah’s Entertainment
Isadore Sharp: Luxury in Las Vegas
Speaker: Isadore Sharp, Founder, CEO, Chairman, Four Seasons Hotel Company
Developing Las Vegas
Speaker: Bob Boughner, CEO and President, Echelon Place
Brad Stone: The Future of the Industry
Speaker: Brad Stone, President of Global Operations and Construction, Las Vegas Sands Corp.
Only in Vegas: Operating a Mega Destination
Moderator: Mark Birtha ’94, Vice President of Development, Marriott International
Speakers: Arthur Keith ’84, President, General Manager, The Stratosphere Hotel and Casino; Andrew Klebanow ’91, Principal, Gaming Market Advisors; Harry Kassap, Vice President of Marketing (Emeritus), McCarran Airport; Sid Vaikunta ’99, Assistant General Manager, Suncoast Hotel and Casino (formerly Vice President of Marketing and Operations, Echelon Resorts)
The Las Vegas Restaurant World
Moderator: Professor Chekitan Dev, School of Hotel Administration
Speakers: Elizabeth Blau, founder and CEO, Blau and Associates; Todd English, Executive Chef and Restaurateur; Damian Mogavero, CEO and Founder, Avero LLC; Steven Schussler, CEO and Founder, Schussler Creative; Jason Lapin ’90, Partner, Blau and Associates
Wynn Resorts: Back to Basics
Speaker: Tom Breitling, Senior Vice President, Strategy and Development
Deductive Wine Tasting Lesson
Speaker: Greg Harrington ’92, Owner, Gramercy Cellars
HEC 83: A Weekend of Hospitality, Education, and Collaboration
When discussing possible themes for HEC 83, the board of directors felt that the primary reason people attend HEC was exactly that: H.E.C., or our three core values—Hospitality, Education, and Collaboration. Keeping in mind the organization’s then-new (and current) mission statement, “Showcasing Hospitality Education Through Student Leadership,” the goal for the weekend was to provide all guests with an educational, enjoyable experience and solidify the perception of HEC as the pinnacle of hospitality education.
Among the highlights of the weekend, experts addressed equity in the hospitality industry, presented leisure activities including yoga and wine and honey tastings, and explored the power of sleep.
HEC 83 Board of Directors
Geoffrey Gray ’08 Managing Director
Alison Harrigan ’10 Guest Services Director
Brett Rubin ’08 Operations Director
Cathy Popp ’10 Executive Chef
Grace Juan ’08 Design Director
Gregory Mezey ’09 Guest Experience Director
Jessica Powell ’10 Public Relations Director
Jessica Rubin ’10 Marketing Director
Kira Gailey ’09 Human Resources Director
Liz Longstreet ’08 Food and Beverage Director
Michelle Hyjek ’09 Program and Conference Service Director
Natalie Ho ’09 Food and Beverage Service Director
Peter Bowen ’09 Program and Procurement Director
Tanya Wong ’09 Program Director
Programming
Setting the Scene: Industry Update
Speakers: Mark Lomanno, President, Smith Travel Research; Mark Woodworth ’77, MPS ’78, Executive Vice President, PKF Consulting; Peter Yesawich ’72, Chairman and CEO, Y Partnership
The Continual Evolution of Equity
Speakers: Michael Cahill ’84, President and Founder, Hospitality Real Estate Counselors; Robert Kline ’84, President and Co-founder, Chartres Lodging Group Inc.; Joy Hou ’98, Director, Barclays Capital; Allen Smith ’80, Managing Director and Senior Portfolio Manager, Prudential Real Estate Investors; Simon Turner ’83, Principal, Hotel Capital Advisors
Lodging Derivatives: What’s That?
Speaker: Professor Daniel Quan, School of Hotel Administration
The Olympic Impact
Speakers: Ira Cohn, President, Aramark Business and Industry Group; Marc Bruno ’93, Vice President, Aramark Business and Industry Group
Power Sleep
Speaker: James Maas, Psychology Professor and Stephen H. Weiss Presidential Fellow, Cornell College of Arts and Sciences
Hospitality in Emerging Markets
Speakers: Brian Ferguson, Senior Vice President Planning and Analysis, Expedia, Inc.; Vincent Joyner, CEO, ACCOR Southern Africa; Paul Sistare, CEO and President, Atlantica International Hotels; Adnan Shamim, Director of Development, Dubai Infinity Holdings
Wine Tasting
Speaker: Courtney Cochran, Owner and Founder, Your Personal Sommelier
Honey Tasting
Speaker: Glenn Card, Professional Beekeeper, Merrimack Valley Apiaries
HEC 82: Sustainability Through Innovation
The theme “Sustainability Through Innovation” capitalized on the then-emerging trend of environmental sustainability, but even then it was not limited strictly to environmentalism. The theme addressed an existential and very contemporary question: What must innovative hospitality organizations do in order to survive and thrive? Everyone knew that the world was changing fast, and a stagnant organization would soon become a dead organization. What people may not have known, however, were the keys to success—the keys to staying alive and relevant as a hospitality organization, then and now.
The aim of HEC 82 was to find answers, and with the help of expert panelists and cutting-edge thinkers, the program helped take the uncertainty and mystery out of how to be green in an ever-changing world.
HEC 82 Board of Directors
Arthur Chang ’07 Managing Director
Colin Thoreen ’08 Procurement Director
Erica Killam ’08 Food and Beverage Director
Carlene Tan ’08 Marketing Director
Liz Longstreet ’08 Executive Chef
Tanya Wong ’09 Guest Services Director
Tekla Israelson ’07 Program Director
Geoffrey Gray ’08 General Manager
Sara Beveridge ’08 Design Director
Justin Sun ’08 Human Resources Director
Karl Manalili ’07 Food and Beverage Service Director
Lawrence Harte ’07 Director of Business and Financial Affairs
Jennifer Jeng ’09 Conference Services Director
Grace Juan ’08 Hotel Operations Director
Programming
“The Entrepreneurial State of Mind”
Speaker: Leland C. “Lee” Pillsbury ’69, Chairman and CEO, Thayer Lodging Group
Connecting with Culture: A Case Study in Sustainable Tourism
Presenters: Ethan Hawkes ’07, Professor Robert J. Kwortnik
Beyond Service: Hospitality Through Sustainability
Speakers: Ted Ning, Executive Director, LOHAS (Lifestyles of Health and Sustainability) Conference; Mark Milstein, Director, Center of Sustainable Global Enterprise, Cornell University’s Johnson School of Management; Stefan Muhle, General Manager, Orchard Garden; Jim Root, President, ISPA (International Spa Association) & General Manager of Spa Operations, Sea Island; Sandra Taylor, Senior Vice President of Corporate Social Responsibility, Starbucks Coffee Company; Mark Wuttke, Principal, Wuttke Group, LLC
Student/Business Collaboration: Westin Hotels and Resorts
Speakers: Sue Brush, Senior Vice President, Westin Hotels and Resorts; Professor Chekitan Dev, School of Hotel Administration
Student/Business Collaboration: Darden Restaurants
Speaker: James Lawrence, Senior Vice President, Supply Management and Purchasing, Darden Restaurants
Chocolate Event
Speaker: Professor Jordan LeBel, School of Hotel Administration
Banfi Wine Tasting
Speaker: Sharron McCarthy, vice president of wine education, Banfi Vintners