MMH Degree Requirements for 2018-2019

Through this AACSB-accredited program, you’ll study business management with a focus on hospitality and related industries. Our accelerated three-semester program minimizes your opportunity cost and maximizes your return on investment. Once matriculated and before arrival on campus, you will be enrolled in a short series of online pre-courses. After successful completion of these pre-courses, you will be prepared to begin the required MMH core courses, the foundation on which to build a career in any sector of the hospitality industry.

The MMH program begins in May and you will take five required core courses throughout the summer. Once the fall semester begins, you will have declared a concentration or minor, and along with core courses, will take courses that satisfy the requirements of that particular concentration or minor to earn your MMH degree (along with courses taken in the spring semester). You will need to complete a minimum of 48 credits: 29 credits of required core courses, 12 to 15 credits of career concentration courses (depending on the concentration), and 4 to 7 credits of additional free electives (depending on the concentration). If you are interested in obtaining a minor in real estate, you will still take the MMH core courses. (See the graduate real estate minor requirements.) In addition, you must successfully complete Professional Development Program activities each semester and a winter-break externship.

Credit Hour Distribution
Required core course credits 29
Concentration elective credits 15
Free elective credits 4*
Total credits to graduate 48**

*Students may enroll in up to 20 credits for the fall and spring terms, not including the Master Class. Course auditing is not permitted.

** In addition to the required 48 credits, all students must successfully complete the Professional Development Program activities each semester and a winter break externship.

For more information about degree requirements, please refer to the MMH page of the Student Handbook.

The following is a sample semester course distribution (please note: students will be automatically pre-enrolled by the registrar for the required core classes for the summer, fall, and spring semesters. Also see SHA’s course directory.):

MMH Curriculum and Academic Calendar
Semester I(a) — Summer
HADM 7230: Corporate Finance 3 credits
HADM 7240: Managerial Accounting 3 credits
Professional Development n/c
Semester I(b) — Summer
HADM 7030: Operations Management 3 credits
HADM 7430: Marketing Management for Services 3 credits
HADM 7970: Leadership Development Program (LDP) 1 credit
Semester II — Fall
Concentration Electives 5 credits
Free Electives 2 credits
HADM 6100: MMH Distinguished Lectures Series 1 credit
HADM 7110: Organizational Behavior 3 credits
HADM 7510: Properties Development and Planning 3 credits
HADM 7610: Management Communication 3 credits
Professional Development n/c
Externship n/c
HADM 7950: Master Class optional / 1 credit
Semester III — Spring
Concentration Electives 10 credits
Free Electives 2 credits
HADM 7144: Competitive Strategies for the Hospitality Industry 3 credits
HADM 7820: Human Resources Management 3 credits
Total: 48 credits

Required Courses (total of 29 core credits; remainder credits are chosen from student’s concentration or minor):
Semester I(a) – five weeks

HADM 7230: Corporate Finance. This course builds on the online courses in financial accounting and financial reporting. Topics include: applications of discounting techniques; evaluation of capital expenditures; estimating cost of capital, bond, and stock valuation; portfolio theory; asset-pricing models; and capital-structure decisions. The course emphasizes valuation skills as a means to bring together the cost of capital, financing, and operating issues faced by a firm. 3 credits.

You will come to understand the financial impact of managerial decisions, know how to identify decisions that increase the value of a firm, and know how to properly evaluate investment, financing, and payout decisions. You also will know standard techniques of financial analysis, such as discounted cash-flow valuation, capital budgeting, risk analysis, and estimating the cost of debt and equity. 3 credits.

HADM 7240: Managerial Accounting. This introduction to managerial accounting covers cost behavior, cost classification, cost-volume-profit analysis, product costing, budgeting, variance analysis, cost estimation, cost allocations, customer-profitability analysis, managerial control systems, and performance measurement. 3 credits.

Semester I(b) – five weeks

HADM 7030: Operations Management. Operations management, based on principles of scientific management, concerns itself with how work is done. This course gives you the skills and understanding necessary to make decisions based on quantitative and qualitative data. You will use computer spreadsheet software extensively for analyses and learn to communicate the results of your analyses clearly. The course gives you a “tool kit” of sophisticated Excel models for solving service-operations problems. 3 credits.

HADM 7430: Marketing Management for Services. This course on the fundamental concepts of marketing management—and the techniques, analyses, and frameworks for solving marketing-management problems—explores theories that draw on customer, competitor, and core-capability analyses. You’ll develop decision-making capabilities in product/service development, pricing, advertising and promotion, and distribution policies. The capstone of the course will be team development of a marketing plan for a new hospitality business. The plan will be presented to a team of successful hospitality executives for feedback and constructive criticism. 3 credits.

Semester II

HADM 7110: Organizational Behavior. This course teaches you how individuals, groups, and organizations interact within a complex, globalized service environment. You will develop your interpersonal skills and gain a greater awareness of how personal style influences leadership and decision-making. You will learn to motivate others, negotiate ethical decisions, manage teams, and lead organizations through change. 3 credits.

HADM 7510: Properties Development and Planning. In this overview of hospitality project development and planning from the perspective of an owner and manager, you will learn about the role of the development team, feasibility studies, space programming, and construction management, as well as functional and design criteria for hotels and restaurants. Teams will prepare program documentation for a new hotel or restaurant or one undergoing major repositioning. 3 credits.

HADM 7610: Management Communication. The chief goal of this course is to help you become a competent, confident, and versatile communicator. You will learn how to prepare clear and powerful messages—reports, oral presentations, letters, and memos—and how to approach problems analytically, so you can make thoughtful communication choices. 3 credits.

HADM 6100: MMH Distinguished Lecture Series. This master’s-level course provides a unique opportunity for MMH students to interact with industry leaders in a small group setting. The same speakers who participate in HADM 1910: Distinguished Lectures in Hospitality Management are available to meet with MMH students. 1 credit.

Semester III

HADM 7144: Competitive Strategies for the Hospitality Industry. This integrative capstone course focuses on how firms formulate, implement, and evaluate corporate and business strategies. The goal is for you to develop a mastery of the tools used to perform analyses of the industry and competitors and to develop skill at evaluating and implementing strategies to sustain a firm’s competitive advantage, while generating superior value for customers. 3 credits.

HADM 7820: Human Resources Management. In covering the strategies that enable companies to attract, develop, and retain high-quality employees, attention will be given to selection, compensation, performance appraisal, and career management. In each of these areas, the focus is on the return on the human-resource investment. 3 credits.