The entrepreneurial driving force behind YUI+Company, Ellen Yui brings 30 years of experience and a wellspring of passion to her work. Known for her big ideas and razor-sharp strategies, Yui guides clients to see their own potential, identify their unique space, and put their stamp on the planet in a conscious and powerful way.

Yui lives at the intersection of innovation, communications, and leadership, marrying the powers of conscience and commerce to fuel positive change. PR pro, playwright, and poet known for her futurist and visionary worldview, Yui has leaders looking to her to help them disrupt markets, ideas, and themselves.