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CHR/PIHE: What Keeps Us Coming Back - How to Build Consumer Loyalty

April 27, 2021 @ 1:00 pm - 2:00 pm EDT

What You’ll Learn

  • Emerging and evolving trends in customer loyalty in the hospitality industry
  • How loyalty products and programs should engage, inspire, and motivate consumers across different customer life cycles and journeys
  • The role of technology and data in enabling personalization and deepening the connection between customer and brand

Featured speakers:

Helen Chun, associate professor of services marketing, Cornell School of Hotel Administration
Eliot Hamlisch, executive vice president of loyalty and revenue optimization, Wyndham Hotel & Resorts
Ashwin Kamlani, MMH ’03, executive vice president, Kognitiv
Jacqueline Nunley, senior industry advisor for Travel and hospitality, Salesforce
David Rochefort ’10, president, Graduate Hotels


April 27, 2021
1:00 pm - 2:00 pm EDT
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