HADM 4050: HADM 4050: Revenue Management
Fall, Summer. 3 credits. Letter grades only (no audit).
Prerequisite: HADM 3010 or equivalent. Co-meets with HADM 6050.
- Christopher Anderson (cka9) - Fall 2020
Revenue Management (RM), sometimes referred to as Dynamic Pricing, are methods for profitably managing hotel capacity. The intent of this course is to teach you how to effectively implement RM techniques. Emphasis will be placed on the integration among techniques, information technology, and to expose you to RM the travel market. While the course focuses on implementation of hotel RM, other application areas in travel and retail will be discussed. In addition, you will be expected to express technical revenue management terms in clear, managerial language.