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Headshot of Zach Demuth

Zach Demuth, MMH '16

Head of Americas Hotels Research
JLL Hotels & Hospitality Group

Cornell Nolan School affiliations:

Pillsbury Entrepreneurs in Residence Program

Key areas of expertise:

  • Strategic review of business plan, business priorities, or overall goals
  • Assistance with review or preparation of basic financial statements (balance sheet, income statement, P&L, etc.) along with strategy to achieve
  • How to be an intrapreneur, particularly in a large and/or bureaucratic organization

Based in New York City, Zach Demuth is the Head of Americas Hotels Research in JLL’s Hotels & Hospitality Group. Mr. Demuth oversees the Americas hotel research platform and drives the group’s content and data analytics efforts. He is responsible for identifying industry trends to produce thoughtful insights for clients and internal stakeholders including investment sales, destination tourism, asset management, advisory, and PDS. Mr. Demuth also leads the data acquisition strategy for the hotels and hospitality group with a focus on hotel fundamentals, hotel sale transactions, development pipeline, and financing indicators.

Before joining Jones Lang LaSalle, Mr. Demuth worked for Marriott International. During his ten years with the company, he held various leadership positions in revenue management, primarily supporting their luxury portfolio (Ritz-Carlton, St. Regis, EDITION, and W Hotels). His experience includes conducting detailed market studies to help optimize hotel revenue performance and drive overall profit. Mr. Demuth has worked across multiple markets in the United States, the Caribbean, and Mexico and has been responsible for revenue of $150M+. His prior experience with hotel strategy and analysis is integral in supporting and advising internal and external clients.

Mr. Demuth holds a Master of Management in Hospitality from Cornell University and holds a Bachelor of Science in Hospitality Administration from Boston University. He is also a member of the Cornell Hotel Society.