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CHR Webinar: The Next 100 Years: Hospitality Guests of Tomorrow
March 30 @ 12:00 pm - 1:00 pm EDT
Guest preferences in hospitality are changing. In this webcast, a panel of Cornell faculty and industry experts will discuss how to use data to better understand and anticipate guests’ needs, emerging guest segments and their preferences, and shifting operations and marketing to capture these new guest segments.
Ben Cary ’02, VP, development, United States, Accor
Chekitan Dev, Singapore Tourism Distinguished Professor, Cornell Nolan School
Jonathan Fuentes, strategy senior manager – hospitality technology, Accenture
Klaus Kohlmayr, chief evangelist and development officer, IDeaS
Katie Moro, VP, data partnerships – hospitality, Amadeus
Halomi Sukhbaatar, CRM management consultant, YOTEL
What you’ll learn
- How to better understand and anticipate guests’ needs through guest data
- A look at emerging guest segments and their preferences
- Strategies for shifting operations and marketing to capture new guest segments