HADM 4410: Strategic Management

3.0 credit hours - S/U grade only
Offered Spring, Fall

Limited to HotelDM 4410 Pre-Req

Instructors

• Yuan Shi (ys943) - Fall 2025
• Yong Wook Lee (yl3772) - Spring 2026
• Heeyon Kim (hk926) - Spring 2026

Description

Strategic management integrates all of student’s previous courses, including marketing, finance, accounting, operations, etc., and introduces them to new strategic management concepts. The course examines the total enterprise, the industry, and the competitive environment in which it operates. The goal is to develop a mastery of the analytical tools to perform analyses of the industry and competitors. The course focuses on how firms formulate, implement, and evaluate strategies. Using a case-based approach, the course emphasizes critical thinking and decision making to maintain competitive advantage in a hypercompetitive and maturing industry.