HADM 4410: Strategic Management

3.0 credit hours - S/U grade only
Offered Spring, Fall

Limited to HotelDM 4410 Pre-Req

Instructors

• Yong Wook Lee (yl3772) - Spring 2025
• Jason Greenberg (jg2459) - Spring 2024
• Yuan Shi (ys943) - Fall 2025

Description

Strategic management integrates all of student’s previous courses, including marketing, finance, accounting, operations, etc., and introduces them to new strategic management concepts. The course examines the total enterprise, the industry, and the competitive environment in which it operates. The goal is to develop a mastery of the analytical tools to perform analyses of the industry and competitors. The course focuses on how firms formulate, implement, and evaluate strategies. Using a case-based approach, the course emphasizes critical thinking and decision making to maintain competitive advantage in a hypercompetitive and maturing industry.