Biography
Frances Wang is a Ph.D. candidate in Services Management (Operations-Marketing Interface) at Cornell University’s SC Johnson College of Business. She received her M.S. in Marketing and Hospitality Management from the Nolan School of Hotel Administration, where she completed a thesis titled How Firm Strategies Affect Consumer Biases in Online Reviews. Prior to joining Cornell, she worked in the hospitality industry in Las Vegas in roles spanning product management, customer relationship management, and digital marketing.
Area of Focus
- Operations-Marketing Interface
Research Interests
- Substantive: Platform Economy, Public Policy, Customer Relationship Management
- Methodological: Causal Inference, Field Experiment, Machine Learning, Natural Language Processing
Publications
- Wang, F. X., & Anderson, C. (2023). How Firm Strategies Affect Consumer Biases in Online Reviews. Service Science, 15(3), 172-187.
Industry Experience
- Assistant Marketing Manager, Utour Travel, Las Vegas, NV
- VIP Marketing Ambassador, Caesars Entertainment, Las Vegas, NV
- Marketing Research Intern, Richtech Robotics, Las Vegas, NV
Education
- Master of Science, Cornell University, Ithaca, NY
- Bachelor of Science, University of Nevada, Las Vegas, NV