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CIHLER: Kinetic12 & IFMA Webinar: Looking Forward to Our New Normal
April 9, 2020 @ 2:00 pm - 3:00 pm EDTFree
Join us as we look ahead at the potential long-term impacts of the Coronavirus pandemic on the U.S. Foodservice industry. If crisis is the true catalyst of change then we can expect some sea-change impacts on consumer behaviors and expectations. Operators and suppliers need to respond and modify their business models for the new post-crisis world.
We have structured our look forward through three lenses: consumers, operators and IFMA members (manufacturers). How we plan, how we go-to-market, how we communicate and collaborate and how we interact with consumers is all going to be impacted. Predicting the long-term impacts can help us better prepare our companies, processes, portfolios and employees for success.