Which industry employs one in eleven people worldwide and boasts growth well over double that of global GDP?
Answer: the hospitality industry.
Encompassing hotels & resorts, restaurants, airlines, and numerous related sectors, hospitality is everywhere. This makes hospitality management a red-hot opportunity for those with the desire, ambition, and keen interest in the business of service to make a career of it.
On February 4, the Cornell School of Hotel Administration will offer a free online course,
Introduction to Global Hospitality Management.
The course will remain open to registration even after February 4, as participants may join after the start date and catch up on the material in their own time.
This MOOC (Massive Open Online Course), led by renowned SHA faculty, will feature international industry experts and explore this dynamic and diverse industry from four engaging perspectives:
- Strategic management and planning
- Real estate and asset management
- Ecommerce and marketing
- Human resources management
Audit the course for free and earn an Honor Code Certificate, or pursue a Verified Certificate of Achievement for a minimum fee.
Register for Introduction to Global Hospitality and join Professors Bill Carroll, Jan deRoos, Cathy Enz, and Bruce Tracey on this journey through the fundamentals of business management in the world’s largest industry.
|Facts and FAQs|
|Classes Start||February 4, 2015 ** Participants may still register and join the course even after February 4.|
|Course Length||6 weeks|
|Estimated Time Commitment||18 hours|
|Intended Audience||Anyone in the industry seeking to advance, as well as individuals who are interested but who don’t know much about the industry. It’s also appropriate for use as an employee-development tool within hospitality industry companies.|
|Prerequisites||None, although some proficiency with Excel will be helpful.|
|Textbook||None. A list of supplemental resources will be provided.|
- Visit the course homepage
- Watch a brief introductory video
- Have questions about the course or registration process? Consult the Student FAQ page, or contact the SHA Office of Online Learning at SHAfirstname.lastname@example.org or 607.255.6541.