April 18, 2017

Study highlights growth of strategic hotel profit management

By Cathy A. Enz, Breffni Noone, and Jessie Glassmire

Hospitality firms continue to expand their traditional revenue management (RM) practices, shifting from a tight focus on rooms-based profits to include their relationships with customers and hotel revenue streams, such as function space and restaurants,

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April 14, 2017

Online travel sites are still important for hotel operators

By Chris K. Anderson and Saram Han

Changes in the online travel market have caused hotels to re-examine their relationships with online travel agencies (OTAs), and the impact on bookings from listing their properties with these sites.

A primary reason for these changes is consolidation

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March 8, 2017

Free for Guests, but Not for Hotels: How to Pick the Right Amenities

By Chekitan S. Dev

Hotel guests expect some freebies, whether it’s bottled water or a well-equipped fitness center.

The challenge for hotel owners and managers, then, is to select the freebies that appeal to their customers, give them an edge on the competition, and provide

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March 8, 2017

Study Highlights Changes in Hotel Revenue Management

By Sheryl E. Kimes

Hotel revenue-management (RM) strategies continue to evolve as the hospitality industry seeks new and better ways to generate and evaluate profits. Among the latest action plans are applying RM practices to all aspects of hotel operations, including function space, and

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March 8, 2017

Focus on Fundamentals Remains Key for Hotels

By Jie Zhang and Rohit Verma

Hotel operators may be tempted to add new amenities and facilities, but focusing on the fundamentals is the best strategy for attracting new customers and maintaining ties with previous guests.

Our recent study, titled “What Matters Most

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February 13, 2017

How hotels can benefit from bad reviews

By Christopher Anderson

As the level of interaction between businesses and consumers rises in the digital age, hotels are reaping the benefits of soliciting—and responding to—opinions from their customers.

Using data from the popular site TripAdvisor, my recent study, titled “Hotel Performance

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July 28, 2016

Cornell research uncovers keys to successful and lasting diversity training

By Jay Wrolstad

As our nation continues to grapple with prejudice and discrimination, we see a more urgent and critical call for conversations about race and inequality, in both our communities and our

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July 20, 2016

Long-Distance Collaboration: Some Keys to More Productive Teams

By Jay Wrolstad

When it comes to teamwork, familiarity breeds productivity, rather than contempt.

Establishing such affinity is increasingly important given the rising number of virtual project teams comprising far-flung members

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June 28, 2016

Free for guests, but not for hotels: How to pick the right amenities for your property

By Jay Wrolstad

Hotel guests expect some freebies, whether it’s bottled water or a well-equipped fitness center.

The challenge for hotel owners and managers, then, is to select the freebies that provide the most bang

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June 21, 2016

Here’s what online hotel shoppers are looking for…and at

By Jay Wrolstad

When shopping for hotels, online booking sites make it easy to sort by price, but for some consumers, other factors are just as important.

So what happens if the price is right, but other features are wrong?

New research shows factors like appearance and other

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