Toward the end of the summer we will be rolling out two major marketing and communications initiatives that have been in development for more than a year. The first is a brand-new look and feel for the school. The second is the launch of our new SHA website. We can’t wait to share them with you.
Our new brand identity reflects our positioning not only as a world-class business school grounded in the hospitality industry, but as The World’s Most Adventurous Business School. Like hospitality itself, our alumni and students are everywhere in the world, but being adventurous means more than being everywhere.