Introduction to Restaurant Revenue Management

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Course Description PDF

Course Focus

This course demonstrates that, by manipulating meal duration and price, restaurant managers can maximize revenue using the Restaurant Revenue Management (RRM) approach.

You can determine a restaurant's revenue capability by calculating its "revenue per available seat hour", and discover the value of identifying and modifying business practices to accommodate hot, warm, and cold revenue periods.

Learn the five steps of the revenue management process, and find out how others have implemented this approach successfully, increasing revenue from two to five percent.

Who Should Take this Course?

This course is designed for Foodservice managers who need to learn the key concepts of the restaurant revenue management approach.

Key Benefits

Participants who complete this course will be able to...

  • Develop detailed recommendations for improving revenue
  • Implement strategies to increase hot, warm, and cold revenue periods
  • Analyze the potential return on investment associated with implementing restaurant revenue management strategies
  • Measure the improvement associated with implementation of strategies developed using restaurant revenue management

Topics Include

Module 1 - Restaurant Revenue Management

  1. Introduction to RevPASH
  2. The Revenue Management Process

Module 2 - The Revenue Management Approach for Restaurants

  1. Approaches to Restaurant Revenue Management
  2. Managing Approaches

Faculty

Course Cost US$769
Hours to Complete Course: 6
CEUS earned 0.6
This course is part of one or more online certificates:

Please choose from the following course start dates:

26 September 2018
24 October 2018
21 November 2018
19 December 2018
16 January 2019
13 February 2019
13 March 2019
10 April 2019
08 May 2019
05 June 2019
03 July 2019
31 July 2019
28 August 2019
25 September 2019
23 October 2019
20 November 2019
18 December 2019
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