Dr. Cathy A. Enz
Professor of Strategy, Associate Dean for Academic Affairs
Dr. Cathy A. Enz is a full professor of strategy and holds The Lewis G. Schaeneman Jr. Professorship of Innovation and Dynamic Management at the School of Hotel Administration at Cornell University. She is also the School's Associate Dean for Academic Affairs, and in the past has served as Associate Dean for Industry Research and Affairs and the Executive Director of the Center for Hospitality Research. Dr. Enz received her Ph.D. from the Fisher College of Business at Ohio State University. She has been on the faculty at Cornell since 1990, and previously was on the faculty of the Kelley School of Business at Indiana University.
Dr. Enz has published over eighty journal articles, book chapters, and four books in the areas of strategic management and strategic human resources. Her research interests include competitive dynamics, innovation and change management, and human resource investment strategies. Dr. Enz is the recipient of both outstanding teaching and research awards. She was the recipient of the Cornell Center for Hospitality Research Industry Relevance award in 2010 for her research on competitive pricing, and received the Best Article of the Year award for her work published in the Cornell Hospitality Quarterly.
Dr. Enz is the editor of the Cornell School of Hotel Administration Handbook of Applied Hospitality Strategy and author of the textbook, Hospitality Strategic Management: Concepts and Cases (second ed.). Her co-authored book, American Lodging Excellence: The Key to Best Practices in the U.S. Lodging Industry, was the winner of the excellence award from the American Hotel and Lodging Association. Her research, over 80 articles in total, has been published in a wide variety of academic and hospitality journals such as Administrative Science Quarterly, The Academy of Management Journal, The Journal of Service Research, The Journal of Travel Research, and The Cornell Hospitality Quarterly.
In 2008 e-Cornell launched the newly created online certificate program in strategic hospitality management designed by Dr. Enz to develop critical strategic leadership competencies in current and high-potential hospitality managers. The Hospitality Change Simulation, a learning tool for the introduction of effective change, is part of this online strategy certificate program.
Dr. Enz teaches a university-wide course in innovation in addition to teaching courses in strategic management and competitive positioning. She was the winner of the 2010 Teacher of the Year Award, voted by juniors and seniors in the School. In addition to teaching graduates and undergraduates, she presents in numerous executive programs in Europe, Asia, and Central America. Dr. Enz consults extensively in North America and serves on the Board of Directors of two privately owned hospitality companies.
Prior to her academic activities Dr. Enz held several industry positions including strategy development analyst in the office of corporate research for a large insurance organization, and operations manager responsible for Midwestern United States customer service and logistics in the dietary food service division of a large U.S. health care corporation.