Establishing a Beer Program

Male hand pulling down on beer tap and pouring a dark beer into glass.

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Course Focus

A successful beer program includes elements that can be easily overlooked but might also be the difference between a successful and unsuccessful program. Properly planning a draft beer system is essential, but equally important is understanding your market and clientele. Then, selecting the right beer styles calls for the ability to build strong relationships with breweries and distributors. You will leave this course with the skills and tools necessary to create a successful beer program that fits your concept and is well-received by customers.

Key Benefits

  • Explore draft beer systems and the keg room
  • Connect beer line cleaning to the customer experience
  • Create a beer menu that is aligned with your concept 
  • Synthesize the process of purchasing beer


Course Cost US$769
Hours to Complete Course: 10.0
CEUS earned 1.0
This course is part of one or more online certificates:

Please choose from the following course start dates:
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November 18, 2020 Add to Cart
January 13, 2021 Add to Cart
March 10, 2021 Add to Cart
May 5, 2021 Add to Cart
June 30, 2021 Add to Cart
August 25, 2021 Add to Cart
October 20, 2021 Add to Cart
December 15, 2021 Add to Cart