Travel industry is still searching for ways to make eco-friendly habits stick

Tourism accounts for about 10 percent of all global greenhouse gas emissions, according to a new study from the University of Sydney, and some travel brands like Marriott are grappling with an inconvenient truth that many travelers still don’t understand environmentally friendly practices or why they’re important.

That’s the view of Claire Cutting, director of sustainability for Marriott International, who spoke at the Sustainable Tourism Entrepreneurship and Destination Asset Management Roundtable organized by the Pillsbury Institute for Hospitality Entrepreneurship at Cornell University on May 3. The roundtable was part of the Sustainable Tourism Asset Management Program at Cornell.

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