Sheryl Kimes receives HSMAI Vanguard Award for Lifetime Achievement in Revenue Management

Sheryl Kimes

Sheryl Kimes, professor of services operations management, has been named the recipient of the Vanguard Lifetime Achievement Award from the Hotel Sales and Marketing Association International (HSMAI).

The award honors revenue management professionals who have been true innovators in the field of pricing and revenue optimization in the hospitality industry. It recognizes individuals who have dedicated a significant portion of their careers to this facet of the industry and have made substantive, enduring contribution to the betterment of the revenue management profession, over the course of their careers.

Kimes is the first academic to receive the award and the third recipient overall.

HSMAI will present the award at the Revenue Optimization Conference Americas on Wednesday, June 28 in Toronto, Canada.

Continue reading HSMAI's press release

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