Taj Becomes Member of Cornell's Strategic Corporate Alliance Program

Aug 23, 2011

Contact: Ashlee McGandy, 607.254.1368, am754@cornell.edu

Taj Hotels Resorts and Palaces has joined the Cornell School of Hotel Administration's strategic corporate alliance program. The partnership with Taj includes renewal of their senior partnership with the Cornell Center for Hospitality Research (CHR), sponsorship of the Cornell Icon and Innovator Awards Dinner, and collaboration on a new international hospitality summit in India. As part of the strategic alliance agreement with the school, Raymond Bickson, managing director and chief executive officer at Taj, will continue to serve on the CHR Advisory Board.

"This partnership strengthens the existing relationship between Taj and CHR and will create new opportunities for Taj to collaborate with the school more effectively," said Bickson.

"This collaboration represents an important strategic alliance for both organizations," said Jon Denison, associate dean for external affairs at the school. "We are excited to be working with Taj on the first Cornell International Hospitality Summit India, to be held in Mumbai in January 2012. Taj is a global leader in the hospitality industry with a legendary reputation, and we look forward to building upon this alliance to forge greater links to the world's industry leaders in India and Asia."

"Taj's outstanding brand in the global hospitality industry is a great fit for the school's global research agenda and will bring a unique perspective to the CHR's board meetings and industry interactions," said Rohit Verma, executive director of the CHR and professor of service operations management.

Other strategic corporate alliance members are Carlson Hotels, Hilton Worldwide, Hotel Business, Hsyndicate, Marriott International, McDonald's USA, SAS, STR, Travel + Hospitality Group of Questex, and USA Today.

About Taj Hotels Resorts and Palaces
For more than 100 years, Taj Hotels Resorts and Palaces has acquainted guests with the living heritage of India and a legendary experience in hospitality. A part of the Tata Group of companies, India's premier business house, Taj Hotels Resorts and Palaces comprises 57 hotels in 38 locations across India with an additional 14 international hotels. Taj has won international acclaim for its quality hotels and excellence in dining, business facilities, interiors, and world-class, personalized service.

About the Cornell School of Hotel Administration
The Cornell University School of Hotel Administration is shaping the global knowledge base for hospitality management through leadership in education, research and industry advancement. The school provides management instruction in the full range of hospitality disciplines, educating the next generation of leaders in the world's largest industry. Founded in 1922 as the nation's first collegiate course of study in hospitality management, the Cornell School of Hotel Administration is recognized as the world leader in its field. For more information, visit www.hotelschool.cornell.edu.