Consulting Firm Sathguru Management Consultants Becomes Partner of Cornell Center for Hosp Research

Jul 07, 2011

Contact:  Jane Henion, 607.255.9780, 

Consulting Firm Sathguru Management Consultants Becomes Partner of Cornell Center for Hospitality Research 

Ithaca, NY, July 7, 2011 – India-based consulting firm, Sathguru Management Consultants, has become the newest partner of the Cornell Center for Hospitality Research (CHR). Based in Hyderabad, Sathguru joins more than 80 other industry organizations in supporting the CHR's research agenda. Now in its third decade, Sathguru offers a diverse portfolio of services, including strategic advice, financial advice, sector growth assessment, capital market advice, and brand affiliation management. In addition to its global base in India, Sathguru also has a U.S. base in Cambridge, Massachusetts, and operates in some 20 countries. K. Vijayaraghavan (Vijay), Chairman of Sathguru, will become a member of the CHR Advisory Board.

"Sathguru is an excellent match as a partner for CHR," said Professor Rohit Verma, executive director. "One of their major corporate divisions is the Center for Executive Education, which operates in association with the Office of Executive Education here at the Cornell School of Hotel Administration. This will create an excellent educational synergy, and I welcome Mr. Vijayaraghavan as our newest advisory board member."

"We are delighted to extend our relationship with Cornell," added Vijayaraghavan. "The ideas of sharing information and increasing education are central to our corporate mission. I look forward to working with the other CHR advisory board members and research fellows."

About Sathguru
Sathguru Management Consultants is a multifaceted advisory firm providing strategic, technological, functional and sectoral advisory services to an international clientele. With its global base in Hyderabad, India and the U.S. operations based at Cambridge, MA, Sathguru has been engaged with the hospitality sector for over two and a half decades. Sathguru's primary focus relates to strategic advisory, financial advisory, sector growth assessment, technology management, information technology solutions, capital markets advisory and brand affiliation management. Several clients have realized high-performance objectives through Sathguru's comprehensive industry expertise in the hospitality sector.

Sathguru brings value to its global clientele by sensing opportunities in high growth emerging markets with unique models of engagement in lodging, food service, entertainment and allied service opportunities. The firm's unique strength in helping clients protect and license intellectual assets and manage brand/franchise affiliation has guided global players in securing a strong foothold in emerging markets and gain successful collaborations with in-country partners in these regions. Its strong sector focus and technology management expertise ensures that Sathguru holds a lead position in enterprise valuation and technology valuation.

The Center for Executive Education (CEE), a key division at Sathguru, provides capacity for the Hospitality industry in association with the Office of Executive Education with the School of Hotel Administration at Cornell University. The CEE programs bring together the global leaders from hospitality and food sector to gain exposure to addressing next generation challenges and opportunities.

The Life Science support group within Sathguru advises regulators and  enterprises on food safety and compliance needs in the light of global movement of human resource and food across the continents.

Sathguru helps clients implement projects by providing rigorous analysis during the pre-planning process and advice on best use and development decisions. Sathguru provides independent and objective financial consulting and advisory services to public agencies and private developers involved in creating business and entertainment facilities. Sathguru combines two decades of experience and knowledge of the hospitality industry to offer expertise in the conception, development, management and appraisal of successful ventures in the F&B and restaurant industry. Sathguru's information technology division supports the sector with innovative decision making tools for retaining the competitive advantage.

About The Center for Hospitality Research
A unit of the Cornell School of Hotel Administration, The Center for Hospitality Research (CHR) sponsors research designed to improve practices in the hospitality industry. Under the lead of the center's 83 corporate affiliates, experienced scholars work closely with business executives to discover new insights into strategic, managerial and operating practices. The center also publishes the award-winning hospitality journal, the Cornell Hospitality Quarterly. To learn more about the center and its projects, visit

Center Senior Partners: ASAE Foundation, Hilton Worldwide, McDonald's USA, Philips Hospitality, SAS, STR, Taj Hotels Resorts and Palaces, and TIG Global

Center Partners: Davis & Gilbert LLP, Deloitte & Touche USA LLP, Denihan Hospitality Group, eCornell & Executive Education, Expedia, Inc., Forbes Travel Guide, Four Seasons Hotels and Resorts, Fox Rothschild LLP, French Quarter Holdings, Inc., HVS, Hyatt, InterContinental Hotels Group, Jumeirah Group, LRP Publications, Maritz, Marriott International, Inc., Marsh's Hospitality Practice,, PricewaterhouseCoopers, Proskauer, Sabre Hospitality Solutions, Sathguru Management Consultants, Schneider Electric, Thayer Lodging Group, Thompson Hotels, Travelport, and WATG

Center Friends: • American Tescor, LLC • Argyle Executive Forum • Berkshire Healthcare • Center for Advanced Retail Technology • Cody Kramer Imports • Cruise Industry News • DK Shifflet & Associates • • EyeforTravel • Gerencia de Hoteles & Restaurantes • Global Hospitality Resources • Hospitality Financial and Technology Professionals (HFTP) • • • Hospitality Technology Magazine • Hotel Asia Pacific • Hotel China • • Hotel Interactive • Hotel Resource • International CHRIE • International Hotel Conference • International Society of Hospitality Consultants (ISHC) • iPerceptions • JDA Software Group, Inc. • J.D. Power and Associates • Lodging Hospitality • Lodging Magazine • LRA Worldwide, Inc. • Milestone Internet Marketing • MindFolio • Mindshare Technologies • PhoCusWright • PKF Hospitality Research • The Resort Trades • Resort and Recreation Magazine • • Shibata Publishing Co. • Synovate • The Lodging Conference • The Wall Street Journal • The TravelCom Network • Travel + Hospitality Group • UniFocus • USA Today • WageWatch, Inc. • WIWIH.COM • Wyndham Green