Rohit Verma

Rohit Verma

Rohit Verma

Singapore Tourism Board Distinguished Professor in Asian Hospitality Management and Executive Director, Institute for Healthy Futures

Services Operations Management
338 Statler Hall
Phone: 607.255.2688

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Research Keywords

Hospitality, Healthcare & Design Interface, Sustainable Operations, Technology-based Service Innovations, Operations/Marketing Inter-related Issues, Quality & Process Improvement Methods, Customer Choice Modeling

Professional Biography

Rohit Verma is the executive director of the Cornell Institute for Healthy Futures ( and the Singapore Tourism Board Distinguished Professor in Asian Hospitality Management at the School of Hotel Administration (SHA). He also serves as chair/co-chair for the Cornell Hospitality Research Summit, an industry-academic collaborative conference organized by SHA every two to three years. Earlier he served as coordinator of the MBA/MMH dual-degree program (2013-15), director of the Executive Master Program Development Project (2012-13), and executive director for the Center for Hospitality Research (2009-12) at SHA.

Prior to his appointment at Cornell University, Verma was the George Eccles Professor of Management at the David Eccles School of Business, University of Utah. He has taught undergraduate, MBA, and executive courses at several universities around the world including DePaul University, German Graduate School of Business and Law, Helsinki School of Economics, Indian School of Business, Korea University, and the University of Sydney.

Verma has published over 70 articles in prestigious academic journals and has also written numerous reports for the industry audience. He regularly presents his research, participates in invited panel discussions, and delivers keynote addresses at major industry and academic conferences around the world. He is co-author of the Operations and Supply Chain Management for the 21st Century textbook, and co-editor of Cornell School of Hotel Administration on Hospitality: Cutting Edge Thinking and Practice, a professional reference book that includes works of several of his colleagues at Cornell.

Verma has received several research and teaching awards including CHR’s Industry Relevance Award and SHA’s Masters Core Class Teaching Award; the Skinner Award For Early Career Research Accomplishments from the Production and Operations Management Society; the Spirit of Inquiry Award, the highest honor for scholarly activities within DePaul University; the Teaching Innovation Award from DePaul University; and the Professional Service Award from DESB University of Utah.

Courses Taught